Business Intelligence Software Companies

If there's anything your business produces, it's data, mounds of it! What a waste, right? Well, if you aren't using a business analytics or marketing intelligence platform to consume, organize, and make predictions with all that big data, it probably is. A business intelligence tool (often called BI) helps you do all that so you can make better decisions for your team and for your future.

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Browse 21,576 reviews, 15,082 case studies & customer success stories, and 2,219 customer videos of the best Business Intelligence Software for your business needs

  • Yellowfin

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    Business Intelligence Software

    Yellowfin is a global Business Intelligence (BI) and analytics software vendor passionate about making BI easy. It is a highly intuitive, 100 percent web-based reporting and analytics solution. Yellowfin is …

  • Overall Reference Rating 4.8

    IBM

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    Business Intelligence Software

    IBM is a global technology and innovation company headquartered in Armonk, NY. It is the largest technology and consulting employer in the world. Today, IBM is much more than a …

  • Overall Reference Rating 4.7

    SAP

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    Business Intelligence Software

    As a market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to …

  • Overall Reference Rating 4.7

    Board

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    Business Intelligence Software

    Board’s Intelligent Planning Platform delivers solutions that help over 2,000 organizations worldwide plan smarter — enabling actionable insights and better outcomes. Board helps leading enterprises discover crucial insights which drive …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Power BI is a business analytics solution that lets you visualize your data and share insights across your organization, or embed them in your app or website. Connect to hundreds …

  • Overall Reference Rating 4.7
    Business Intelligence Software

    Tableau Software, a global leader in rapid-fire, easy-to-use business analytics software, announced that its global OEM Partner program added seven new valued partners, including: Premier, Inc., Redzone, Vocera Communications, CI&T, …

  • Overall Reference Rating 4.7

    Alteryx

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    Business Intelligence Software

    Alteryx makes it easy for everyone to make sense out of every type of data, everywhere. Alteryx powers analytics for all by providing the leading Analytics Automation Platform. Alteryx delivers …

  • Overall Reference Rating 4.7

    Qlik

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    Business Intelligence Software

    Qlik is a leader in visual analytics. Its portfolio of products meets customers’ growing needs from reporting and self-service visual analysis to guided, embedded and custom analytics. Approximately 35,000 customers …

  • Overall Reference Rating 4.7

    Klipfolio

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    Business Intelligence Software

    Klipfolio is a flexible, affordable, cloud-based platform for building and sharing real-time business dashboards on web browsers, TV monitors and mobile devices. Virtually any data source can be connected to …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    With over 1,000 clients in 47 countries, we are committed to a culture where we put people first – our customers, our employees & our partners. We specialize in Data …

  • Overall Reference Rating 4.8

    Looker

    Verified
    Business Intelligence Software

    Looker is a unified data platform that delivers actionable business insights to employees at the point of decision. Looker integrates data into the daily workflows of users to allow organizations …

  • Overall Reference Rating 4.7

    Domo

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    Business Intelligence Software

    Domo helps all employees–from the CEO to the front-line worker–transform the way business is managed by connecting them to the right data and people they need to improve business results. …

  • Overall Reference Rating 4.7

    Phocas

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    Business Intelligence Software

    Phocas has thousands of customers across North America, the UK, Europe and Australia. Phocas experts help manufacturing, distribution and retail customers turn company data into results. From easy-to-read dashboards, to …

  • Overall Reference Rating 4.7

    Sisense

    Verified
    Business Intelligence Software

    Sisense is an API-first analytics platform that modernizes businesses by seamlessly integrating in-context analytics within applications, leading to action-oriented insights that enhance decision intelligence.

  • Overall Reference Rating 4.7

    Strategy

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    Business Intelligence Software

    Strategy is a leading worldwide provider of enterprise software platforms. The Company's mission is to provide enterprise analytics, mobility, and security platforms that are flexible, powerful, scalable, and user-friendly. Strategy …

  • Overall Reference Rating 4.8

    ACTIVE Network

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    Business Intelligence Software

    ACTIVE Network is the global leader in Activity and Participant Management and data solutions powering over 47,000 customers worldwide with SaaS technology that streamlines activity and event administration. Their enterprise-level …

  • Overall Reference Rating 4.8

    Sigma Computing

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    Business Intelligence Software

    Sigma Computing is the next-generation of analytics for cloud data warehouses with a familiar spreadsheet-like interface that gives business experts the power to ask any question of their data no …

  • Overall Reference Rating 4.7

    Logi Analytics

    Verified
    Business Intelligence Software

    Logi is for application owners who need to build analytic applications. Logi Info offers an analytic development platform that allows you to rapidly build, deploy and maintain analytic applications with …

  • Overall Reference Rating 4.7

    GoodData

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    Business Intelligence Software

    GoodData is the leading cloud-based data and analytics platform, bringing AI-fueled data-driven decision-making to organisations across the globe. With a platform that leverages the potential of automation and AI, GoodData …

  • Overall Reference Rating 4.7

    InetSoft

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    Business Intelligence Software

    Since 1996, InetSoft has been delivering easy, agile, and robust business intelligence software that makes it possible for organizations and solution providers of all sizes to deploy or embed full-featured …

  • Overall Reference Rating 4.7
    Business Intelligence Software

    Founded in 1984, Entrinsik is an established, global software company based in Raleigh, North Carolina. Over 3,000 organizations in many industries around the world use Entrinsik software everyday. Our state …

  • Overall Reference Rating 4.7

    Dundas

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    Business Intelligence Software

    Dundas Data Visualization is a leading, global provider of Business Intelligence (BI) and Data Visualization software providing Dashboards, Reporting and Visual Data Analytics, all through a fully embeddable BI platform. …

  • Overall Reference Rating 4.7

    Infor Birst

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    Business Intelligence Software

    Infor Birst® is a native cloud business intelligence (BI) and business analytics platform that helps organizations understand and optimize complex processes in less time than traditional BI solutions. Built with …

  • Overall Reference Rating 4.8

    ClicData

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    Business Intelligence Software

    ClicData is the only provider of a cloud-based SaaS data analytics platform that makes business performance reporting easier and more efficient through real-time dashboards and KPIs. It believes current BI …

  • Overall Reference Rating 4.7

    Grow.com

    Verified
    Business Intelligence Software

    Grow is a no-code full-stack business intelligence (BI) platform that empowers everyone in your organization to make data-driven decisions. By combining ETL, data warehousing and visualization in one easy-to-use platform, …

  • Overall Reference Rating 4.8

    ECi Spruce

    Verified
    Business Intelligence Software

    ECi Spruce is a division of ECi Software Solutions, Inc. ECi Spruce innovates business intelligence for the lumber and building materials industries with superior technology and service. Their flagship software, …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Microsoft is the leading platform and productivity company for the mobile-first, cloud-first world, and its mission is to empower every person and every organization on the planet to achieve more. …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    insightsoftware is on a mission to help companies turn their financial & operational data into better business outcomes that drive growth and ROI. Through their innovative, turn-key reporting and performance …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Advantive is make purpose-built software for specialty manufacturing and distribution businesses that streamline complex processes, optimize operations visibility and throughput, and drive improved quality, profitability, and revenue growth. Deeply embedded …

  • Overall Reference Rating 4.7
    Business Intelligence Software

    TARGIT provides BI and Analytics software for everyone, and they are the software company behind TARGIT Decision Suite. With industry knowledge and customer insight as their foundation, they turn intelligence …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Zoho Analytics (previously Zoho Reports) is a self-service BI and data analytics software that lets you create visually appealing data visualizations and insightful dashboards in minutes.

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Innofactor is the leading driver of the modern digital organization in the Nordic Countries for its over 1,000 customers in commercial, public and third sector. Innofactor has the widest solution …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    AgreeYa Solutions is a leading global provider of software, solutions, and services to global Fortune 100, medium, and small organizations. Founded in 1999 and headquartered in Folsom, Calif., AgreeYa has …

  • Business Intelligence Software

    Dimensional Insight is a leading provider of business intelligence (BI) solutions. The company offers a complete portfolio of BI capabilities ranging from data integration and modeling to sophisticated reporting, analytics, …

  • Overall Reference Rating 4.7
    Business Intelligence Software

    MITS is the comprehensive reporting and analytics solution over 750 distributors and manufacturers rely on to leverage the data in their business systems to make better decisions. By combining flexible, …

  • Overall Reference Rating 4.7
    Business Intelligence Software

    Spotfire® software, a business unit of Cloud Software Group, provides powerful, self-service analytics for data-intensive businesses. Spotfire goes beyond basic rearview dashboards to offer a single visual analytics platform for …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Metabase is bringing data tools with the elegance and simplicity of consumer products to the crufty world of enterprise business intelligence. Their Open Source analytics and business intelligence application let …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    BrightAnalytics is the most intuitive, reliable and fast platform for consolidated reporting of financial and operational data. With BrightAnalytics you always have clear and accurate management reports at your fingertips, …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Computer Guidance Corporation delivers the leading construction enterprise resource planning solution including financial and project management, #1 business intelligence, mobile, and enterprise content management. Scalable, customizable, and cloud-hosted, CGC serves …

  • Overall Reference Rating 4.7
    Business Intelligence Software

    Pyramid Analytics gives professionals what they need to analyze, monitor, and report data, so Pyramid Analytics gain prompt and undisputed insight about their business. Hundreds of thousands of users, in …

  • Business Intelligence Software

    As part of the Magnitude Software family of products, Noetix world-class business intelligence solutions are used by hundreds of industry leading customers worldwide. Armed with immediate access to Oracle E-Business …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Founded in 1996, InterWorks is an all-in-one IT and data consulting firm based out of Stillwater, OK with consultants and offices positioned globally. Leveraging the talent of their consultants and …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Rolta is a leading provider of innovative IT solutions for many vertical segments, including Federal and State Governments, Defense and Homeland Security, Utilities, Process, Power, Financial Services, Manufacturing, Retail, and …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Holistics offers both experiences in the same platform: a SQL-friendly interface for data analysts and self-service experience for non-technical users. They help businesses build their data capabilities with a minimum …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Cube is the semantic layer for building data applications. It helps provide access data, organize it, and deliver it to every tool so developers can build powerful, fast, and consistent …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    The Smart Cube is a global provider of research and analytics solutions, addressing the needs of businesses in today’s intelligence age. The Smart Cube provides a wide range of insightful …

  • Business Intelligence Software

    Presidion are trusted analytics and insights partner helping to realise long-term goals and reduce organisational costs to provide with a competitive edge by successfully leveraging the power of data. Servicing …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Every Angle is an international software company with a unique self-service, cross-process analytics solution for companies that use SAP. Every Angle provides organizations across the world with the capability to …

  • Overall Reference Rating 4.7
    Business Intelligence Software

    ZAP's software is such that BI content can be pre-built, packaged, maintained and reused. This allows ZAP and its business partner to apply their deep industry expertise and data analysis …

  • Overall Reference Rating 4.7
    Business Intelligence Software

    AnyChart is a global leader in Interactive Data Visualization. AnyChart solution has helped thousands of satisfied customers increase revenues, reduce operational costs, and better serve customers. Right data visualization helps …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Exxeta is a technology and consulting company with a passion for innovation. It empowers businesses to reinvent themselves digitally and build future-proof business models. Exxeta’s core competencies include strategic consulting, …

  • Overall Reference Rating 4.7
    Business Intelligence Software

    AnswerRocket is the future of AI-powered analytics, providing enterprise-level businesses with an accessible, augmented solution. They are proud to simplify and automate analytics for some of the world’s largest brands. …

  • Business Intelligence Software

    Founded in 1989, Concurrency, Inc. is a professional services firm helping organizations throughout the Midwest realize Digital Transformation to achieve business results. Concurrency is a multiple-time Microsoft Partner of the …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    TURBOARD is a Business Intelligence and Data Analytics platform that has proven its capabilities and advantages in different sectors and for completely different business cases. More than 300K named users …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Peak is a pioneering data analytics-as-a-service company that helps businesses of all sizes do great things with data, using artificial intelligence and machine learning technologies to drive continuous growth. There …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Infotopics customizable and simple-to-use solutions are perfect for organizations to go to the next level in their Tableau journey and improve their data analytics efficiency. Take advantage of ready-to-use premium …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    DBxtra is an Austrian Mexican company with a development and support team in Mexico and the USA and sales offices in the USA, Austria and Mexico. YTD they have more …

  • Overall Reference Rating 4.8

    Hex

    Business Intelligence Software

    Hex is changing how people use data by building a collaborative, shareable analytics workspace. They empower their users to ask new questions and share their findings in one product without …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Acterys enables instant clarity for present & future through end-to-end analytics & planning solutions for major ERP and SaaS solutions. On top of the single version of the truth data …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Toucan is a customer-facing analytics platform that empowers companies to drive engagement with data storytelling. With the best customizable end-user experience across any device, over 4 million Toucan stories are …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    MAQ Software enables leading companies to accelerate their business intelligence and analytics initiatives. Their solutions enable their clients to improve their productivity, reduce costs, increase sales, and build stronger customer …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    DigDash is a software company created in 2006 and based in Aix en Provence, Paris and Madrid. Led by 4 associates experts in Business Intelligence tools, trained at Business Objects …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Cinode is the all-in-one Saas platform that boosts consultancy growth by giving crucial insights into sales, delivery, and skills. Cinode, established in Stockholm in 2010, has emerged as the leading …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Visible is an investor reporting platform used by company founders across the globe. Wow your investors with professional updates that combine key business data with narrative insight. Leverage and engage …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    icCube is a Swiss Business Intelligence company, gathering a diversified and passionate team where precision, reliability, rationality and trust are key values, never forgetting the human and slightly geek side. …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Beauhurst is the most powerful tool to discover, track, and understand high-growth UK companies, and the ecosystem around them. They track high-growth companies in great detail, using their eight tracking …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Quadrant Software is a leading provider of business intelligence solutions and digital document distribution and modernization solutions that integrate with and enhance IBM i enterprise application workflow. Their customers use …

  • Overall Reference Rating 4.8

    GLG

    Business Intelligence Software

    GLG is the world’s insight network. They connect decision makers to the right experts so they can act with the confidence that comes from true clarity and have what it …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    With POS and retail management solutions found in over 20,000 stores, iQmetrix is the largest retail software provider for the North American wireless industry. Beyond POS, iQmetrix offers powerful business …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Pepper Cloud is a Singapore based SAAS Company, which offers CRM solutions for small and middle scale companies across multiple industries. Their CRM solution helps in areas such as sales …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Prima Software is an ERP system specifically designed for the global business supplies industry, used by over 250 dealers across Europe and North America. Prima Software also provides a fully …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Indium Software is a technology solutions company committed to delivering exceptional, customer-centric solutions across Big Data Engineering & Analytics, Product Development and Independent QA. Big Data Engineering - Setup & …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Aurum Solutions is developing world-class technology to digitally transform how companies manage data. Since 2004, they have helped leading organisations with the deep expertise in multiple industries including financial services, …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    WingArc is a dynamic Japanese software firm, established in 2004, with powerful suite of products that help users make timely data-driven decisions that underpin business growth mainly through visualisation. They …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Omni is brings together enterprise quality with startup speed and innovation - creating the best of business intelligence to deliver trusted answers to everyone. With Omni, you don’t need to …

  • Business Intelligence Software

    eQ Technologic is a software development company that has accelerated digital transformation for the last 23 years. eQ’s flagship product platform, eQube®-DaaS, is Low/No-Code data Integration & Analytics Platform. Powered …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Signal A.I. is an A.I.-powered business intelligence company that aggregates, analyses and makes sense of the worlds information – including news, social media, and regulatory data – transforming them into …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Data Clymer is a full-stack data consultancy enabling clients with trusted, cloud data and analytic solutions that drive positive business results through data accessibility and actionable insights. Their experienced team …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    GovSpend gives companies a one-stop solution to connecting with agencies to better their government sales and research. Their mission is to help procurement professionals make better purchasing decisions and find …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Comsense Technologies, founded in 2014, by a team of ex-IBMers, is a multinational consulting company specialising in the Data & Advanced Analytics, Engineering & Experience, BI, and Marketing Technology whilst …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Vexiza help public administrations like the Government of Spain and businesses across many industries to manage the overwhelming volume of information available nowadays. Their goal is to convert this data …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    FluentPro Software Corporation is a US-based software corporation helping organizations simplify and automate Microsoft PPM solutions usage. It provides advanced migration, administration, integration, business intelligence, data protection, and configuration management …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    ValueWorks is empowering CxO management with smarter decisions and faster value growth. With they executive management system they create value in a truly data-driven way by providing integrated software for …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Solution Systems, Inc. (SSI), is an award winning, Tier 1 Direct, Microsoft Gold Certified Dynamics, Gold Data Analytics, Silver Small and Midmarket Cloud Solutions, Silver Cloud Platform, and Silver Application …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Near is the Largest Source of Intelligence on People, Places & Products Founded in 2012, Near is headquartered in Singapore with offices in California, New York, London, Paris, Bangalore, Tokyo …

  • Overall Reference Rating 4.7
    Business Intelligence Software

    ADVIZOR Solutions® is a Business Intelligence software/services company that is all about assisting people in their quest to understand and analyze data to make better, data supported decisions. The solutions …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    MedEvolve empowers healthcare organizations with effective intelligence solutions that provide unmatched transparency, automation and accountability. MedEvolve’s workflow automation and advanced analytics solutions reduce administrative burden and ensure staff are not …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Prevedere is an industry insights and predictive analytics company, enabling business leaders to make better decisions by providing a snapshot into the company’s future. Their predictive analytics technology allows business …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    SplashBI helps organisations make the very best business decisions by providing instant access to data from disparate systems in the form of reports, visualisations, & trends. The SplashBI solution is …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    At CherryRoad, Their clients entrust them with the success of their IT solutions, whether CherryRoad delivering on-premise ERP, cloud-based application management, business intelligence, process optimization, or change management consulting. Throughout …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Kleene is on a mission to enable knowledge. They help you to access all your data in one place and one language. So you are empowered to make well-informed decisions. …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Apicbase an F&B business, you might be struggling with rising food costs, monitoring inventories and unstable profit margins. And this struggle is costing you growth, productivity and profitability. It's next …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Mastek is a digital transformation specialist that engineers excellence for customers in the UK, US and India. They enable large scale business change programmes through their service offerings, which include …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Runzheimer connects people, companies and their vehicles in ways that drive superior productivity and impactful business intelligence. Runzheimer provides expertise, technology and world-class customer service that empowers companies to move …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Shalion enable brands to make smarter business decisions in eCommerce, based on actionable data and insights. Shalion's digital shelf analytics offer a strategic pathway for brands to achieve global fame …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Campfire is the AI-native ERP for mid-size and enterprise companies to close fast and scale faster. Features include a powerful general ledger, invoicing, billing, revenue accounting and reporting, financial statements, …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    KUNGFU.AI is an AI services provider helping companies transform data into augmented capabilities that achieve ambitious goals. They help from strategy to implementation, using data and AI to see new …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Superjoin is the fastest way to work on your SaaS data (or internal databases) in real time. Business teams can automate their entire business workflows, streamline forecasting and build complex …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    MSPbots is the market leader in proactive intelligence solutions for MSPs. Providing customized BI widgets, dashboards, and innovative apps to streamline daily responsibilities. With their solutions, they generate trackable metrics, …

  • Overall Reference Rating 4.8
    Business Intelligence Software

    Entromy is a leading software company that delivers real-time nuanced insights for critical business decisions powered by AI and natural language processing. Used by consultants, private equity and executives. Eliminate …

More About Business Intelligence Software

What is market intelligence?

Business intelligence (BI) software, also called marketing intelligence, or business analytics tools, is any measurable business insights and metrics you can gather together to make better decision-making. A business intelligence solution is a Software as a Service (SaaS) that pulls together information from varying sources in order to give you an organized mix of both in-depth and high-level insights. A BI solution automates data consolidation and starts to automate reports to make sense of it all.

Who uses a business analytics tool? When it comes to major company decisions, the c-level execs are the ones that need BI to make decisions, most often the CIO. However, BI solutions dive into other areas like accounting, customer relations and sales, meaning that just about any team member could benefit from better analytics.

Why do you need a business intelligence solution?

Let's face it: Metrics rule our world. If you aren't making decisions based on quantitative analysis, you simply aren't making informed decisions. And when you are still tiny, you can do a mix of Google Analytics and totals at the bottom of spreadsheets and get a bit of insights. But once your business scales, and your data along with it, spreadsheets just become boxy mistakes. You need a BI solution to grow alongside your business and the big data it accumulates, and you need a BI dashboard to see your business at a quick glance. Finding the right data management solution is essential to your business' success.

In fact, MIT has found that high-performing organizations--45 percent of them--are more than twice as likely to use analytics to perform strategy than under-performing ones--only 20 percent of which track data.

Here are some more reasons you need a business software to manage your data, analytics and business intelligence:

  1. Way too much data to fit into those Excel cells.
  2. You don't have time to analyze large amounts of data. You need it all in one view with easy-to-read graphs.
  3. Too many cooks in the kitchen. You have different departments that need different insights and you need one place to manage all the access points.
  4. Your investors want more accurate predictions into the company's future.
  5. You have sensitive information. By choosing a secure cloud-based solution, you are able to manage privacy and security settings, protecting potentially your business's most powerful resource. 
  6. You want to be a transparent organization and make decisions based on transparent analytics. 
  7. You want to know more about your customers. 
  8. You want to empower your employees to make better decisions.
  9. You want to be successful! Which you simply can't do until you work to improve.

What are the different kinds of BI analytics tools?

Business analytics solutions differ depending on department and use case. Some focus on organizing your analytical point of view, while others help you manage that data. Some dive down deep, mining that data, while others give you more general overviews to present to your investors and top execs. Market intelligence software is commonly split into these categories:

  • Business Analytics Software: This along with BI are the most commonly used, often interchangeable words for these business solutions. It gives you an overview of the analytics for your company's success.
  • Business Intelligence Software: Also called BI, this is the more general term for accumulating all the data across organizations and automating the analysis of it.
  • Big Data Analytics SoftwareThere's no doubt that we are accumulating more big data than we could ever pretent to comprehend. This is a new branch of the BI tools that specializes in scalability, particularly when we are dealing with mind-blowing amounts of data. 
  • Reporting & Dashboard Tools: Reporting and dashboard features are included in most BI tools, but if you get one that is dubbed something specifically like "data dashboard" or "data reporting tool", these may only integrate with other BI, sales and accounting tools, simply to combine all that data into a more comprehensive view.
  • Data Mining Tools: This structures your seemingly endless big data into a reliable architecture that allows you to mine down into different parts of the organization. It then represents the data in both statistical and graphical ways. A data mining tool then goes to the next step of detecting patterns you can act on. The most advanced data mining software goes to the still evolving level of machine learning. 
  • Predictive Analytics: Rather self-explanitory, these are analytics that allow you to get the current status on the company and use trends to predict upcoming results. Now, as the world is unpredictable, predictive analytics software doesn't predict the future but helps you make much more informed decisions based on probability of action.

Business intelligence software includes all SaaS that gives you a better view into your organization, which means that it can also include enterprise resource planning software (ERP), accounting softwaresales software, and even customer relationship management software (CRM)

How do you decide which marketing intelligence apps reviews will change the way you do business?

With so many BI solutions out there fighting for your attention, it's normal to feel overwhelmed, like all you're getting is marketing fluff. The best way to get real opinions on market intelligence solutions is by trusting the proverbial horse's mouth and reading the best software app reviews. Your objective is to find business solutions that are "just right" for your organization, so why not start by reading your competition's reviews of the software they're using? Most likely, your competition is of a comprable size as you and with similar business analytics needs. These testimonial examples from businesses like yours will help you to start making the right software buying decision. Unsure which seem right? Almost every BI solution has a free trial--use the app reviews to narrow it down to two or three apps and give em a go!