Datorama is a global marketing analytics company providing the world’s first Marketing Integration Engine for enterprises, agencies, publishers and platforms. Datorama's marketing intelligence platform transforms the way marketers optimize their marketing performance, business impact, and customer loyalty. Datorama powers marketing intelligence for thousands of brands, agencies and publishers globally, including IBM, Nike, Ticketmaster, Viacom and Neo@Ogilvy, helping them make smarter marketing decisions everyday.
“Datorama makes sure that you’re aligned upfront with all of your marketing leaders, you’re collaborating and you’re making decisions in real time.”
"Datorama Genius helps us quickly cut to the cause of spikes or dips in key KPIs. If there’s been a spike, we can easily see which asset or channel is responsible and potentially make a decision to downweight that asset/channel, try to find new audiences who may be more engaged, or ultimately remove the asset/channel from the plan and redirect our budget to lines that are driving more efficient engagement."
“Datorama has enabled us to be incredibly autonomous in the organization. It’s both frontend and backend, and allows us to operate independently without being dependent on engineering resources.”
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Browse Datorama Case Studies, Customer Success Stories, & Customer References from 27 businesses that use Datorama.
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