Datorama is a global marketing analytics company providing the world’s first Marketing Integration Engine for enterprises, agencies, publishers and platforms. Datorama's marketing intelligence platform transforms the way marketers optimize their marketing performance, business impact, and customer loyalty. Datorama powers marketing intelligence for thousands of brands, agencies and publishers globally, including IBM, Nike, Ticketmaster, Viacom and Neo@Ogilvy, helping them make smarter marketing decisions everyday.
“We wanted to know what was working well, what wasn’t and how different channels interact so we could make smarter decisions. It was time to upgrade."
“We don’t want to just start a campaign, hit a benchmark, and then sit back and ride into the sunset. We want to break benchmarks, set new standards, and be …
"We’ve never had a more comprehensive marketing view across all our brands’ multi-channel campaigns."
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