Datorama is a global marketing analytics company providing the world’s first Marketing Integration Engine for enterprises, agencies, publishers and platforms. Datorama's marketing intelligence platform transforms the way marketers optimize their marketing performance, business impact, and customer loyalty. Datorama powers marketing intelligence for thousands of brands, agencies and publishers globally, including IBM, Nike, Ticketmaster, Viacom and Neo@Ogilvy, helping them make smarter marketing decisions everyday.
“We’ve derived great value from Datorama. The flexibility of the platform allows us to get any type of information our teams and clients need integrated quickly. From there we can totally customize our reporting and analytics views off the shelf. We can drag and drop pacing goals or any visualizations we need to help tell stories with our data so clients can understand and see value. It’s a much easier way to work on our end and because it’s so turnkey for our needs and our clients needs– it’s helped us scale our expertise to help more clients, in more ways. That grows our business.”
“The ability to make smarter recommendations very quickly for our clients allows them to respond to their management more effectively. This leads to better results for their business and better satisfaction for our clients, thereby strengthening our relationship with them.”
"Datorama is a core component of our optimization stack. When layered on top of our proprietary algorithms and data stores, it allows us to visualize where to make campaign optimizations in a fraction of the time it would have take other companies that are trying to make sense of data across siloed platforms."
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