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"Thanks OWOX for their work OWOX is a great partner with very supportive team. They helped us implement clientID and userID tracking as well as integration between GA and CRM."
"Main goal was to build an analytical system which would be able to automate collection and calculation of key performance indicators. We achieved the following results: — automatic calculation of ROI for paid advertising campaigns on different levels — calculation and analysis of additional KPIs through GA API — possibility to create non-standard reports and flexibility in setting up data collection from the website with GTM So, we obtained more opportunities for business process management."
Datalicious is a data analytics consultancy that helps marketers improve their customer journey through the implementation of smart data-driven marketing strategies. Their team of marketing data specialists offers a wide range of skills suitable for any challenge, for both new and advanced businesses.
Google Tag Manager keeps track of a set of tags and tag-firing triggers that define when those tags should be made available on your site. When a user visits the site, the most up-to-date tag configuration is sent over to the end-user’s browser with instructions for which tags should fire.
DataXu is transforming the way companies build their brands in a digital world through the industry’s only fully integrated programmatic marketing solution. The DataXu Platform offers cloud based software that leverages data and analytics to help enterprise marketers better understand and engage consumers, and optimally manage marketing investments for more efficient and effective customer acquisition strategies.
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