Custora provides the leading predictive marketing platform for e-commerce teams. Custora helps retailers acquire valuable customers and improve customer retention. The software analyzes data to predict how customers will behave in future — the things they’re likely to buy, how much they’ll spend, even how often they’ll shop. The software then integrates with existing marketing tools so marketing teams can leverage customer-specific insights to advertise and communicate in more effective and meaningful ways. Custora is proud to work with a variety of online and omnichannel retailers including LOFT, Guess, Crocs, Bonobos, and Backcountry.
“We’ve always known that subscriptions and special occasions are two important drivers of our business. Now, with Custora’s predictions, we’re able to more accurately pinpoint which customers are likely to …
"We have skilled analytics people on the team, but having only those people owning all the data and the insights misses a lot of opportunity. We need platforms that everyone …
"If I told you how much better our Facebook and display advertising campaigns performed once we began to incorporate Custora's predictive customer lifetime value into our audience targeting, you simply …
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