Customer Data Platform (CDP) is a marketer-managed application that creates a unified consumer database that can be accessed by other systems. In essence, it is a solution that centralizes consumer information from all sources, combines this data into consumer profiles, and makes this information accessible to other programs for marketing campaigns, and customer experience, and customer service initiatives.
Browse 7,204 reviews, 8,253 case studies & customer success stories, and 1,029 customer videos of the best Customer Data Platforms Software for your business needs
Gigya is now the SAP Customer Data Cloud, part of the SAP C/4HANA Suite of Customer Experience (CX) solutions. SAP Customer Data Cloud provides the foundation for building trusted customer …
San Francisco-based Blueshift helps brands automate and personalize engagement across every marketing channel. The Blueshift Intelligent Customer Engagement platform uses patented AI technology to unify, inform, and activate the fullness …
RudderStack a leading open source Customer Data Platform (CDP), they provide data pipelines that make it easy to collect data from every application, website and SaaS platform, then activate it …
Raptor is a market-leading Personalization and Customer Data Platform provider. The solutions enable brands to recognize users’ behavior across channels, offer personalized recommendations, and activate data in all channels from …
Pure360 offer UK marketers an unrivalled combination the powerful, data-driven Pure360 Marketing Suite and an industry-leading, Best Practice Framework, focussed on accelerating customer results across email, mobile, web and social. …
Drip is the CRM Salesforce didn’t build. The first e-commerce CRM - ECRM - is built to drive sales, not sales teams. Build personal, profitable customer relationships at scale with …
Orita helps brands maximize campaign revenue with AI Customer Segmentation. Their powerful, easy-to-use segments make email, direct mail, and SMS campaigns smarter, more profitable. Uncover missed sales from high-intent customers, …
Team Velocity is revolutionizing the automotive industry with cutting-edge technology to help dealers sell and service more cars. Made by dealers for dealers, Team Velocity’s proprietary technology platform Apollo® analyzes …
Tinyclues is unique AI technology empowers marketers to drive sustainable engagement from their customers and to generate additional revenue, without damaging their customer equity. B2C marketing databases contain sufficient amounts …
Sociomantic Labs is a dunnhumby company that provides personalized display advertising solutions to reach people online, on mobile web and in-app. The company’s proprietary platform enables the world’s leading advertisers …
Brij is an Omnichannel Marketing Platform that helps brands engage with buyers in unowned channels, providing insights, driving revenue, and enhancing post-purchase experiences.
Capillary Technologies, Inc. is a leading provider of cloud-based software solutions that helps retailers to engage intelligently with customers through in-store, mobile, social media and e-mail channels. Capillary’s platform powers …
At Listrak they build relationships - relationships between Listrak and retail clients, but more importantly, between retailers and the customers. Their comprehensive data hub gives retailers 360° shopper insights that …
Lotame is the universal cross-device data management platform that is humanizing the consumer decision journey by empowering enterprises to deliver more relevant content, products, and services. Through the Lotame platform, …
For more than 20 years, Webtrends has helped companies make sense of customer data to drive digital marketing success. By combining innovative technology with team of trusted and creative advisors, …
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