Customer Data Platform (CDP) is a marketer-managed application that creates a unified consumer database that can be accessed by other systems. In essence, it is a solution that centralizes consumer information from all sources, combines this data into consumer profiles, and makes this information accessible to other programs for marketing campaigns, and customer experience, and customer service initiatives.
Browse 7,204 reviews, 8,253 case studies & customer success stories, and 1,029 customer videos of the best Customer Data Platforms Software for your business needs
Algonomy (previously Manthan-RichRelevance) is a global leader in algorithmic customer engagement powering digital first strategies for retailers and brands. With industry-leading retail expertise connecting demand to supply with a real-time …
Piwik PRO Marketing Suite provides analytics, tag management, content personalization and data activation tools tailored to the individual needs of enterprise clients. What makes Piwik PRO unique is their commitment …
Ontraport was founded in 2006 to help small and medium-sized businesses meet the unique challenges of the marketplace. The company helps clients with all aspects of automated and integrated systems, …
SALESmanago is the only no-code, AI driven CDXP (all in One Customer Data Platform & Customer Experience Platform) used by 2000+ midmarket and large Enterprises in 50 countries including Starbucks, …
Optimove is the leading CRM Marketing Platform, empowering marketing teams to create and manage large-scale, customer-led journeys. Recognized by Forrester as a Leader for Cross-Channel Campaign Management, Optimove leverages AI …
Wunderkind is a leading performance marketing engine that delivers tailored experiences at scale. Digital businesses use Wunderkind to remember who users are better than ever before, allowing them to deliver …
Retail Rocket is an all-in-1 Retention Management Platform. They help solve three main tasks: make high-end marketing technologies easier to use for marketers, improve marketing efficiency for the business and …
Treasure Data is a best-of-breed enterprise customer data platform (CDP) that powers the entire business to reclaim customer-centricity in the age of the digital customer. We do this by connecting …
Lexer Customer Data Platform is an easy-to-use marketing hub for customer insights, segmentation, and targeting. There are over 13 Billion people and things connected to the internet generating data. Most …
Jahia is an international software vendor that provides the most comprehensive and integrated open-source Java Digital Experience Platform that unifies content, applications and customer data. Because digital is now at …
Acoustic know marketing can be better. That’s why they’re focused on unleashing the brilliance in all of them. They do this by listening carefully and understanding the human dynamics of …
Yespo is an omnichannel CDP made to embody the toughest ideas of enterprise-level solutions in a very clear and efficient way for everyone. They do not declare being the best, …
At Redpoint, we tackle your toughest customer data challenges: eliminating poor data quality, resolving unreliable identities, and understanding complex customer journeys. Redpoint’s Data Readiness Hub and Customer Data Platform unify …
mParticle is the leading Customer Data Platform (CDP) for multi-channel consumer brands. Companies such as Airbnb, Burger King, NBCUniversal, Spotify, and Starbucks use mParticle to create a unified, real-time customer …
Voyado is a fast-growing company that operates and develops a data-driven SaaS platform within Marketing Automation, CRM and Loyalty and Product Discovery. They are the leading tool for retail and …
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