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Optimove

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Read 53 Optimove reviews and testimonials from customers, explore 29 case studies and customer success stories, and watch 19 customer videos to see why companies chose Optimove as their Customer Data Platforms

Optimove is the leading CRM Marketing Platform, empowering marketing teams to create and manage large-scale, customer-led journeys. Recognized by Forrester as a Leader for Cross-Channel Campaign Management, Optimove leverages AI to autonomously surface valuable customer segments, orchestrate self-optimizing CRM journeys, and accurately deliver the marketing interaction of the highest incremental impact. Optimove is used by leading brands, including Dollar Shave Club, Entain, Papa John's, Penn National, and Staples, to maximize customer loyalty, retention, and lifetime value.

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  • 53 Testimonials View
  • 29 Case Studies View
  • 19 Customer Videos View
Customer Rating Review Score based on 2722 reference ratings
4.8/5.0 (2722)
  • Winter 2026 Market Leader Customer Data Platforms
    Press Release Report

53Testimonials

  • "Getting direct access to our own data, democratizing data in the organization, shortening the time to value for data-driven operations and reacting immediately to changes in customer behavior and the …

    Emma Rushe Vice President of Performance Marketing

  • “It was great to be able to personalize our players’ experience based on events they’re interested in, rather than feed them random bits of information. We were able to segment …

    Jarrod Retention Manager

  • "Optimove allows us to combine our marketers’ creativity with cutting-edge data science to effectively build long-term customer relationships. Optimove is an awesome secret weapon in our highly-competitive space!"

    Nate Champion Director of Retention Marketing
52 more testimonials currently locked

29 Case Studies

  • Rush Street increase the number of approved deposits by 8X

    Nikki Patel Director of CRM

  • How Entain Built a HyperPersonalized, EnterpriseWide CRM Machine

    Claus Hansen Director of CRM, Roar Digital

  • Stake Increases Average Deposit Amount by 161% with Optimove

    Jarrod Retention Manager
28 more case studies currently locked

19 Customer Videos

  • SKS365 Group - Customer Success Story (Giuseppe Di Maggio - Head of Marketing Retention)
    Play Video
    Giuseppe Di Maggio Head of Marketing Retention
  • Driving Growth with Customer Engagement Kaizen Gaming’s Marketing Journey
    Play Video
    Konstantinos Tsachouridis CRM Director
  • Betway Group - Customer Success Story (Lydiane Ardry - Senior CRM and Manager)
    Play Video
    Lydiane Ardry Senior CRM and Manager
18 more videos currently locked

Additional Optimove Information & Resources

Read Optimove Reviews, Testimonials & Customer References from 53 real Optimove customers.

Browse Optimove Case Studies, Customer Success Stories, & Customer References from 29 businesses that use Optimove.

Watch Optimove Customer Videos to learn why 19 businesses chose Optimove.

FeaturedCustomers has 1,916,054+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.