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Read 53 Optimove reviews and testimonials from customers, explore 29 case studies and customer success stories, and watch 19 customer videos to see why companies chose Optimove as their Customer Data Platforms

Optimove is the leading CRM Marketing Platform, empowering marketing teams to create and manage large-scale, customer-led journeys. Recognized by Forrester as a Leader for Cross-Channel Campaign Management, Optimove leverages AI to autonomously surface valuable customer segments, orchestrate self-optimizing CRM journeys, and accurately deliver the marketing interaction of the highest incremental impact. Optimove is used by leading brands, including Dollar Shave Club, Entain, Papa John's, Penn National, and Staples, to maximize customer loyalty, retention, and lifetime value.

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  • 53 Testimonials View
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  • 19 Customer Videos View
Customer Rating Review Score based on 2690 reference ratings
4.8/5.0 (2690)
  • Winter 2026 Market Leader Customer Data Platforms
    Press Release Report

53Testimonials

  • “Optimove empowered us when we were at the height of disruption. We were able to be nimble and agile as customer behaviors were changing drastically.”

    Elizabeth Owens VP Marketing

  • "Optimove is forward-thinking, leading the way in applying machine learning and AI to iGaming in ways that deliver real value to clients like us."

    Simon Gatenby Martech Transformation Director

  • “Optimove is a perfect fit for our main strategy, which is to maximize customer loyalty. The numbers don’t lie – Optimove has helped us significantly increase the number of returning …

    Davy Agten E-Commerce Manager
52 more testimonials currently locked

29 Case Studies

  • Talkspace Uses Optimove to Hack Customer Relationship Marketing

    Elisha Singh-Kramer Lifecycle Marketing Manager

  • 24option.com - Customer Case Study

  • PrizePicks Enhances Fantasy Sports with Fantasy CRM Automation

    Henok Kelete Director of Retention
28 more case studies currently locked

19 Customer Videos

  • Blain's Farm & Fleet - Customer Success Story (Aly Blawat - Senior Director of Customer Strategy)
    Play Video
    Aly Blawat Senior Director of Customer Strategy
  • Betway Group - Customer Success Story (Lydiane Ardry - Senior CRM and Manager)
    Play Video
    Lydiane Ardry Senior CRM and Manager
  • Optimove & Scientific Games
    Play Video
    Merv Huber-Calvo Director of Growth Marketing
18 more videos currently locked

Additional Optimove Information & Resources

Read Optimove Reviews, Testimonials & Customer References from 53 real Optimove customers.

Browse Optimove Case Studies, Customer Success Stories, & Customer References from 29 businesses that use Optimove.

Watch Optimove Customer Videos to learn why 19 businesses chose Optimove.

FeaturedCustomers has 1,911,048+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.