Optimove Testimonials

"We use Optimove on four of our major brands to plan and measure the marketing campaigns we send to our customers. Optimove’s unique micro-segmentation capabilities allow us to easily identify and target very small groups of similar customers with personalised campaigns. Because the software uses control groups to calculate the uplift of each campaign, we know exactly how each campaign performs so that we can focus on using the most effective ones for each customer group. Despite a growing customer base, the friendly and talented team at Optimove maintain an exceptional relationship with their clients, with no query too small to answer. This has enabled us to move forward quickly with the product to achieve our business goals. I wouldn’t hesitate to recommend Optimove to any business with CRM needs."

"We’ve been using Optimove for over a year now to automatically segment all new registered users into several value tiers based on customer LTV forecasting. With the software, we have been able to successfully focus our sales reps on the users most likely to become high-volume traders, substantially increasing our average revenue per new user."