Acquia CDP ingests first party data into the platform via real-time connectors and APIs, including profile data from customer facing systems, transaction data from order management and POS systems, and engagement data from interaction systems such as the website, email, and the call center. Acquia CDP also connects to customer activation systems to enrich personalized customer engagement.
"We want to personalize call center interactions for our Trade Pro customers. With AgilOne, it's much easier for agents to get their hands on the information they need, without bogging down IT's time."
"[Acquia CDP]'s predictive analytics technology will help us understand our widely varying customer base, and empower us to reach out to specific customer segments with the right message at the right time."
“Using [Acquia CDP] as our Customer Data Platform, we have been able to increase site visits up to 50% [and] increase attendance to local events by 25%, which has resulted in a 10-15% increase in baseline revenue from digital marketing campaigns.”
Read Acquia CDP Reviews, Testimonials & Customer References from 25 real Acquia CDP customers.
Browse Acquia CDP Case Studies, Customer Success Stories, & Customer References from 23 businesses that use Acquia CDP.
Watch Acquia CDP Customer Videos to learn why 4 businesses chose Acquia CDP.