Acquia CDP
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Acquia CDP ingests first party data into the platform via real-time connectors and APIs, including profile data from customer facing systems, transaction data from order management and POS systems, and engagement data from interaction systems such as the website, email, and the call center. Acquia CDP also connects to customer activation systems to enrich personalized customer engagement.
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Featured Testimonials
"When you think about the marketing technology stack - from a CDP, DMP, all the AdTech and MarTech you need to deliver experiences - in my humble opinion, I look at the CDP as the absolute most important investment a company can make."
"[Acquia CDP] gives us a deeper level of insight into our customers allowing for more targeted offers. [Acquia CDP] also helps to identify customer-acquisition channels that bring in the highest value customers, maximizing our advertising ROI."
"AgilOne's data has really allowed us to deeply understand each and every customer down to a profile level, enabling us to market to them more effectively."
Featured Case Studies
When Lilly Pulitzer needed to ensure its iconic brand stayed relevant in the Internet age, it chose Acquia Customer Data Platform to lead the transformation
Francesca's - Customer Case Study
MCM Worldwide - Customer Case Study
Additional Acquia CDP Information & Resources
Read Acquia CDP Reviews, Testimonials & Customer References from 25 real Acquia CDP customers.
Browse Acquia CDP Case Studies, Customer Success Stories, & Customer References from 23 businesses that use Acquia CDP.
Watch Acquia CDP Customer Videos to learn why 4 businesses chose Acquia CDP.
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