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    Aron TrembleSenior Director of Software Experience & Product Portfolio
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    FirstHive is a Customer Data Platform that builds Unique Customer Identities by aggregating data from across all sources of customer interactions and customer transactions. It integrates with all the customer touchpoints deployed by a brand to pull in data to a single interface and build rich customer profiles which can be split into relevant, intelligent cohorts. FirstHive also supports creation and execution of customer engagement campaigns across email, SMS, Voice, browser, website, mobile applications, and social channels like Facebook, LinkedIn, Twitter, and Instagram.

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    NGDATA lets you better engage with your customers. Our Intelligent Engagement Platform (IEP) builds sophisticated customer data profiles (Customer DNA) and drives truly personalized customer experiences through real-time interaction management. With capabilities beyond a standard Customer Data Platform, NGDATA boosts commercial success for all clients by increasing customer lifetime value, reducing churn, and lowering cost per conversion. NGDATA’s IEP has in-built analytics, AI-powered capabilities, and decision-making formulas. This unique combination identifies opportunities and proactively and accurately automates individual customer engagements at scale, via the most relevant channel. All this is underpinned with Customer DNATM creating rich, multi-attribute profiles, including device data, enabling businesses to develop a deeper understanding of their customers. And the intuitive user interface makes it easy for business users to utilize the platform while IT and analytics retain oversight and control. NGDATA makes big data small and beautiful and is dedicated to facilitating economic gains for all clients. A strong emphasis on engagement-based tracking and reporting, coupled with a range of scalable out-of-the-box solutions gives immediate and rewarding results. Founded in 2012, NGDATA has offices in the USA, Europe, Asia-Pacific, and is headquartered in Ghent, Belgium.

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    Optimove is the leading CRM Marketing Platform, empowering marketing teams to create and manage large-scale, customer-led journeys. Recognized by Forrester as a Leader for Cross-Channel Campaign Management, Optimove leverages AI to autonomously surface valuable customer segments, orchestrate self-optimizing CRM journeys, and accurately deliver the marketing interaction of the highest incremental impact. Optimove is used by leading brands, including Dollar Shave Club, Entain, Papa John's, Penn National, and Staples, to maximize customer loyalty, retention, and lifetime value.

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