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Yespo is an omnichannel CDP made to embody the toughest ideas of enterprise-level solutions in a very clear and efficient way for everyone. They do not declare being the best, they are mostly spoken about this way. They also introduced targeted omnichannel marketing campaigns and actionable dashboards to inform marketing decisions.
"Effective behavioral segmentation allows us to reduce costs for bulk campaigns and generate more revenue from communication with a smaller audience. As a result, LTV grows."
“Every business has a specific audience; ours stands out with an average check. We have a showroom and an online store, so the target audience segments differ. The offline audience …
"These were new campaigns and new landings, so we wanted to test the largest segment, which is the most convenient to work with. Other campaigns were still being optimized, so …
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