Braze (formerly Appboy) is a customer engagement platform that delivers messaging experiences across push, email, apps, and more. Braze is built specifically for today’s mobile-first world and tomorrow’s ambient computing future. Braze is set apart as the platform that allows for real-time and continuous data streaming, replacing decades-old databases that aren’t built for today’s on-demand, always-connected customer. With data, technology, and teams working together in unison, the Braze platform makes marketing more authentic, brands more human, and customers more satisfied with every experience
“The Braze dynamic segmentation and API-triggered campaigns help us communicate changes and improvements to our gyms so that every time members visit, they get the best experience.”
“VGW players are digitally-savvy and move back and forth on multiple channels hour by hour and day by day. They might play our games on a desktop computer, and then a mobile device, so it’s essential to communicate with them through as many channels as possible. With Braze, there’s no limit to our creative ideas for campaigns.”
“Braze provides enough ‘building blocks’ to build any type of campaign; the only limit is the creativity of your marketing team! This tool will be part of our arsenal for years to come.”
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