Braze

"Braze makes it possible to target our users more effectively based on their in-app behavior. That’s allowed us to better target our promotional in-app messages and increase total revenue by 33%."

“Braze really makes my life easier as a marketer because I can automate and standardize so much of the groundwork. By creating a library of Content Blocks our team can build campaigns like LEGO blocks instead of wasting time coding similar things over and over. In addition, the ability to include personalization and Liquid code means that we can send the same campaign to multiple cohorts of users, as each can receive a personalized message. Beyond this, I’ve really enjoyed building Canvases that can send our users down a personalized journey based on their behavior. Plus, with the Braze platform’s ability to have multiple variants and a control group, we are constantly testing and learning how to improve our campaigns.”

“Through such an unpredictable year, it was key for us to have reliable and trustworthy partners that not only created a streamlined email strategy that helped us achieve unprecedented success but also took the time to teach our team how to be successful within the platform. We can't wait to continue to work with them!"