Oracle Marketing Cloud’s data-driven solutions create engagement, orchestrate experiences, connect data, and optimize online interactions that attract and retain ideal customers. And it's easier than you might think. These Modern Marketing solutions connect cross-channel, content, and social marketing with data management and activation, along with hundreds of pre-integrated app and data partners. Leading brands use their award-winning expertise and technology to deliver personal experiences on a proven system that marketers love and IT trusts!
"One article about IU’s residence centers, which incoming freshmen are particularly interested in, was shared 1,100 times. That’s the way prospective students want to get their information these days."
"We knew that using customer data drives higher engagement than the batch-and-blast technique we were previously using. By using this data and dynamic content rules to filter what promotions would be sent to which customers, we hoped to deliver relevant, timely content to inboxes, make our newsletters more compelling, and drive higher engagement."
"We chose Oracle BlueKai for its flexibility, its functionality, its interfaces to our ad servers and third-party platforms, and also for the deep understanding of our business provided by Oracle expert services."
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