“Of the quality leads that’s we’ve sent over from 2015-2016, we’ve seen a 154% increase in year over year, quality leads. Really nobody has that flexibility and that scalability that Eloqua does.”
"With the digitalization of our processes, we now work more efficiently and have become more flexible in facing the enormous changes in our daily work. Oracle is our strategic partner with whom we could successfully implement our digital transformation."
"Newman University wants to be on the cutting edge of personalized consumer marketing and the forefront of the cloud. We evaluated other vendors but selected Oracle Marketing Cloud for our marketing automation solution. Oracle met our high expectations and collaborated with us to identify the right solution under a tight timeframe. The Accelerated Buying Experience was quick, intuitive, simple and smooth. We completed the transaction in only a few days."
"We are a very complex company with many different portfolios that touch many points in the value chain. So we need a very agile and flexible solution that can be continuously adjusted. Oracle Marketing Cloud is a great platform that gives you that freedom—even in a $57 billion company like Dow."
"We want to think about each piece that’s important to each customer. It’s not just about the campaign anymore—but putting together all the information they want to hear from us at the time they want to hear it."
"One of the great things about our Oracle Marketing Cloud platform is that we can easily test different elements and content combinations to see what our readers find most engaging."
“This campaign helped us increase our footprint within our partner ecosystems, as well as build relationships and trust to facilitate future customer referrals. We plan to integrate it as a core part of our Partner Sales Rep Training process.”
"Our sales teams gain truly amazing insights into customer online behaviors. Our resellers also feel that our marketing programs help them nurture closer relationships with their own customers, and this says a lot about the way Oracle accelerates every single aspect of our business success."
"We connect with our local market and reinforce our brand by capturing and sharing our most engaging content."
"Email Marketing is our critical tool for re-engaging customers. Oracle Marketing Cloud showed us how a clearer understanding of our customer base and seemingly small changes can generate radically different results."
"Our goal is to deliver more relevant messaging that puts the customer at the center of our orchestrated marketing campaigns and ultimately drives a higher customer lifetime value."
"There are a lot of platforms that can do email, there are platforms that can do display, but having separate platforms really makes it difficult to bring a consistency in the message and who you are delivering it to. With Oracle, we have that single view of our customers."
"An effective email campaign is the best instrument we have to keep front of mind with our customers. The ability to send them truly relevant and timely messages has directly resulted in a significant uplift in revenue; demonstrating a true impact on business performance."
"From a metrics standpoint, since we first implemented multimode lead scoring models, we have seen an increase in the number of MQLs quarter over quarter from the same time frame last year of 93%."
"Eaton used Oracle Marketing Cloud to drive website traffic and entice potential customers to create more than 4,500 personalized infographics—276% over the target goal."