36 Treasure Data Testimonials

“We used to outsource some aspects of our marketing and data analysis. Now that we can easily access and analyze customer data in-house, we are motivated to look at problems and say, ‘Let’s try this too.’ Also, our CDP helps us understand how our actions bring our customers closer. By increasing the accuracy of our work, I feel we have come closer to understanding our customers, the original goal of introducing Treasure Data.”

“Our new customer data platform built on Treasure Data is fundamentally changing how we communicate with our customers. Blasting emails to everyone who tried samples or bought a particular product won’t lead to customer delight. Detecting a mood swing in each customer and changing the tone of push notifications does.”

“Treasure Data’s security settings are very detailed and can be customized to meet our needs. Working with Treasure Data has increased data security when it comes to PII.”

“By increasing the number of touchpoints used for data collection and integrating all sources of consumer data into Treasure Data Customer Data Cloud, the beverage company activated a unified first-party data strategy.”

“We were ready to take our first-party data to another level and go beyond what the industry is accustomed to when releasing games. Now, we can leverage the data in new ways to gain more followers and grow our existing base.”

“We wanted a platform that could scale to our growing use cases, data needs, and security requirements. And we have been amazed at how Treasure Data has scaled as we have continued to grow.”

“Thanks to Customer Data Cloud, we have a more complete, unified view of each customer. And we’ve used those unified profiles to evolve our suite of predictive and prescriptive models, improving our customers’ experience.”

“Sales rep emails which included personalized topic recommendations achieved an average open rate of 36% in contrast to a 3% average open rate of headquarter emails.”

"By switching between a range of content formulas and by experimenting with delivery timings, we have seen improved conversion rates.”

“Through this initiative, we have reaffirmed the importance of timing in delivering messages to our customers. The same message will come across differently at different times and in different situations. We want to back this up with data and further refine our customer segments.”

"In the past, it took about a week to see the full range of data, because we collected disparate data separately and aggregated it in Excel, but now we can visualize it on the dashboard in just one hour.”

“We’re continuing to grow, evolve, and learn. We’re stepping into taking the CDP out of marketing and into the operations space, into the sales space. And trust me, word has gotten out at SCI about the CDP.”