36 Treasure Data Testimonials

“Through this initiative, we have reaffirmed the importance of timing in delivering messages to our customers. The same message will come across differently at different times and in different situations. We want to back this up with data and further refine our customer segments.”

“The future of communication is not about the amount of reach, but about accurately reaching the target audience, penetrating the message and empathizing with the product concept. We aim to deliver the right content, at the right time, to the right target, in the right way.”

“Treasure Data’s unified customer view transforms our customer touchpoints by allowing us to have more contextual interactions. Beyond digital marketing, we are in the process of leveraging Treasure Data at our contact center to improve our ability to convert the prospects into our customers.”

“Treasure Data is our center of marketing, our key to how we’ll live in a cookieless world, in an even more digital environment, and still connect with our consumers.”

“Having Treasure Data CDP and access to real-time data is incredibly important to us—as it is to all DTC brands. We can now connect with the end consumer on a much deeper level than retailers.”

“A lot of times in my career, I’ve thought that a solution was good, but then we’d run into limitations we hadn’t anticipated. With Treasure Data, it was the exact opposite: The capabilities we are able to use are so much more than we thought at first.”

“Our organizational silos are fading away as people see what they can do with Treasure Data CDP.”

“Everyone can use the data the way they want to. Our data scientists can do better segmentation to see which segments respond better. Our CRM folks can do SMS push notifications, because we are orchestrating those channels with Treasure Data Enterprise CDP, which is quite flexible that way. It also helps us drive performance. It is changing the culture here.”

“The reason that Lotte Rental was able to quickly implement the foundation for sustainable innovation is that we are focusing to integrate and utilize all kinds of data from a single point of view to increase customer value. With Treasure Data CDP for this innovation, marketing, sales, IT, and support departments were all able to design and execute customer-centric goals.”

“Treasure Data is being used by the marketing department for the purpose of connecting contacts from all channels. This helps with attribution modeling and identifying healthy marketing channels. The tool assists in collecting and organizing our data for the marketing mix as well as helping us identify new possibilities not tried in our industry.”

“I do not think that eCommerce and physical stores conflict with each other. We have embarked on a journey to find a way to use digital data in our physical stores to increase customer engagement.”

“Today, we place particular emphasis on capturing post-purchase driver data and feedback for use in the development of new products and services. Connected cars and data also facilitate collaborative creation with external companies. The volume and variety of data we collect help Subaru build customer loyalty and distinguish our brand for success in a highly competitive transportation market.”

“Treasure Data’s security settings are very detailed and can be customized to meet our needs. Working with Treasure Data has increased data security when it comes to PII.”

“It’s important for us to understand why our customers choose Subaru so that we can continue to meet and exceed their expectations. Treasure Data makes that understanding possible for us.”

“The platform has accelerated the Omnichannel journey and is a strategic lever for the next-best action. Treasure Data has the flexibility to integrate multiple sources including Web, CRM, email activities, event information, and third party sources.”