Segment

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Read 160 Segment reviews and testimonials from customers, explore 118 case studies and customer success stories, and watch 11 customer videos to see why companies chose Segment as their Customer Data Platforms

Segment provides the customer data infrastructure that businesses use to put their customers first. With Segment, companies can collect, unify, and connect their first-party data to over 200 marketing, analytics, and data warehousing tools. Today, thousands of companies across 71 countries use Segment, from fast-growing businesses such as Atlassian, Bonobos, and Instacart to some of the world’s largest organizations like Levi’s, Intuit, and Time. Segment enables these companies to achieve a common understanding of their users and make customer-centric decisions.

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Customer Rating Review Scorebased on 4495 reference ratings
4.8/5.0 (4495)
  • Market Leader 2025 2025
    Winter 2025Market LeaderCustomer Data Platforms

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Featured Testimonials

  • “Segment helps us collect the data that is living throughout the process, and integrate it in the way we do work and the way our company culture works.”

  • “With Segment, you become free from your engineering team, allowing you to test tools without waiting for technical support. This freedom helps you play around with ideas when you please, driving innovation faster than ever before.”

  • “Thanks to insights we uncovered with Segment data, we were able to significantly increase the number of developers who registered their apps on the Smartcar platform.”

Featured Case Studies

  • Crypto.com helps customers accelerate the world’s transition to cryptocurrency with Twilio and Segment

  • How Vista delivers personalized experiences and runs 9x more experimentation with Twilio Segment

  • ClearScore replaced a home-grown platform with Twilio Segment's customer data platform

Featured Customer Videos

Additional Segment Information & Resources

Read Segment Reviews, Testimonials & Customer References from 160 real Segment customers.

Browse Segment Case Studies, Customer Success Stories, & Customer References from 118 businesses that use Segment.

Watch Segment Customer Videos to learn why 11 businesses chose Segment.