Segment

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Read 179 Segment reviews and testimonials from customers, explore 129 case studies and customer success stories, and watch 13 customer videos to see why companies chose Segment as their Customer Data Platforms

Segment provides the customer data infrastructure that businesses use to put their customers first. With Segment, companies can collect, unify, and connect their first-party data to over 200 marketing, analytics, and data warehousing tools. Today, thousands of companies across 71 countries use Segment, from fast-growing businesses such as Atlassian, Bonobos, and Instacart to some of the world’s largest organizations like Levi’s, Intuit, and Time. Segment enables these companies to achieve a common understanding of their users and make customer-centric decisions.

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  • 179 Testimonials View
  • 129 Case Studies View
  • 13 Customer Videos View
Customer Rating Review Score based on 4784 reference ratings
4.8/5.0 (4784)
  • Winter 2026 Market Leader Customer Data Platforms

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Featured Testimonials

  • “A very valuable event is when a customer connects a database to Retool. Being able to see that event occurring and being able to say ‘you’ve done this action, or …

  • "We chose Twilio Segment because it gives Asana a unified, trusted foundation for our customer data, turning fragmented information across systems into actionable insights. Segment helps us understand the full …

  • “Using Personas allows Curology to save money by excluding unnecessary audiences from the new user acquisition campaigns. By doing so, we’ve been able to decrease our ad spend by more …

Featured Case Studies

  • How Vista delivers personalized experiences and runs 9x more experimentation with Twilio …

  • How Rokfin uses Data Lakes to unlock new customer journey insights to …

  • How the Knot Worldwide used Twilio Segment to create a more data-driven …

Featured Customer Videos

Additional Segment Information & Resources

Read Segment Reviews, Testimonials & Customer References from 179 real Segment customers.

Browse Segment Case Studies, Customer Success Stories, & Customer References from 129 businesses that use Segment.

Watch Segment Customer Videos to learn why 13 businesses chose Segment.