Segment

Premium
Read 179 Segment reviews and testimonials from customers, explore 129 case studies and customer success stories, and watch 13 customer videos to see why companies chose Segment as their Customer Data Platforms

Segment provides the customer data infrastructure that businesses use to put their customers first. With Segment, companies can collect, unify, and connect their first-party data to over 200 marketing, analytics, and data warehousing tools. Today, thousands of companies across 71 countries use Segment, from fast-growing businesses such as Atlassian, Bonobos, and Instacart to some of the world’s largest organizations like Levi’s, Intuit, and Time. Segment enables these companies to achieve a common understanding of their users and make customer-centric decisions.

Show more
  • 179 Testimonials View
  • 129 Case Studies View
  • 13 Customer Videos View
Customer Rating Review Score based on 4811 reference ratings
4.8/5.0 (4811)
  • Winter 2026 Market Leader Customer Data Platforms

More from Segment

Featured Testimonials

  • “Segment helps businesses set up analytics the way it was meant to be—quantifying product-market fit, understanding customers, and trying new tools— all without redundant or time-consuming work."

  • “With Twilio Segment Personas, we’ve witnessed a direct positive impact to our advertising revenue. Our data science team can now pass probability scores to Twilio Segment Personas for teams to …

  • “The best part of using Segment for data collection is definitely that we fight with our product team and project managers a lot less. Adding or extending Segment tracking is …

Featured Case Studies

  • How The Motley Fool uses Personas to optimize return on ad spend

  • Landbot uses Segment to unlock its customer data and put the customer …

  • How Nomasei increased revenue per customer by 3x, whilst decreasing customer acquisition …

Featured Customer Videos

Additional Segment Information & Resources

Read Segment Reviews, Testimonials & Customer References from 179 real Segment customers.

Browse Segment Case Studies, Customer Success Stories, & Customer References from 129 businesses that use Segment.

Watch Segment Customer Videos to learn why 13 businesses chose Segment.