Segment

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Read 160 Segment reviews and testimonials from customers, explore 118 case studies and customer success stories, and watch 11 customer videos to see why companies chose Segment as their Customer Data Platforms

Segment provides the customer data infrastructure that businesses use to put their customers first. With Segment, companies can collect, unify, and connect their first-party data to over 200 marketing, analytics, and data warehousing tools. Today, thousands of companies across 71 countries use Segment, from fast-growing businesses such as Atlassian, Bonobos, and Instacart to some of the world’s largest organizations like Levi’s, Intuit, and Time. Segment enables these companies to achieve a common understanding of their users and make customer-centric decisions.

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Customer Rating Review Scorebased on 4354 reference ratings
4.8/5.0 (4354)
  • Market Leader 2025 2025
    Winter 2025Market LeaderCustomer Data Platforms
    Press ReleaseReport

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Featured Testimonials

  • “Thanks to insights we uncovered with Segment data, we were able to significantly increase the number of developers who registered their apps on the Smartcar platform.”

    Sanketh KattaChief Technology Officer & Co-Founder

  • “Our values at Cazoo are being customer-obsessed and data-driven, and working with Segment supports these completely. We see Segment as a conduit for robust, compliant and high-value customer data. We know that whatever new platform we bring on, Segment will enable us to integrate it quickly, with minimal engineering required. That means we can always be agile and quick to respond to customer needs and take advantage of new opportunities."

    Piers StobbsChief Data Officer

  • “Segment has enabled us to integrate and activate our customer data, and to develop a much deeper understanding of our customers. We’re creating an integrated ecosystem which allows us to own the fan relationship and achieve our ambition of growing our sport around the world.”

    Motasem El BawabHead of Digital
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Featured Case Studies

  • Product Hunt Uses Segment to Make Data-Driven Redesign Decisions

    Mike CoutermarshSoftware Engineer, Product Hunt

  • Landbot uses Segment to unlock its customer data and put the customer at the heart of its operations

    Arnau Tibau PuigHead of Data

  • How Bolt uses Segment to build an agile tech stack

    Yev BaluyevaLifecycle Marketing Manager
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Featured Customer Videos

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Additional Segment Information & Resources

Read Segment Reviews, Testimonials & Customer References from 160 real Segment customers.

Browse Segment Case Studies, Customer Success Stories, & Customer References from 118 businesses that use Segment.

Watch Segment Customer Videos to learn why 11 businesses chose Segment.

FeaturedCustomers has 1,829,315+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.