Segment

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Read 179 Segment reviews and testimonials from customers, explore 129 case studies and customer success stories, and watch 13 customer videos to see why companies chose Segment as their Customer Data Platforms

Segment provides the customer data infrastructure that businesses use to put their customers first. With Segment, companies can collect, unify, and connect their first-party data to over 200 marketing, analytics, and data warehousing tools. Today, thousands of companies across 71 countries use Segment, from fast-growing businesses such as Atlassian, Bonobos, and Instacart to some of the world’s largest organizations like Levi’s, Intuit, and Time. Segment enables these companies to achieve a common understanding of their users and make customer-centric decisions.

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  • 179 Testimonials View
  • 129 Case Studies View
  • 13 Customer Videos View
Customer Rating Review Score based on 4927 reference ratings
4.8/5.0 (4927)
  • Winter 2026 Market Leader Customer Data Platforms

More from Segment

Featured Testimonials

  • “Allergan brands are rooted around our loyalty program that gives consumers rewards and benefits that serve the end user. With the Allē loyalty program, we want to empower customers to …

  • “Segment allows us to easily stress test ideas in a fast and cost effective way. We can easily see if an idea has legs without embarking on a hugely complex …

  • "When setting out, our general principle was to work with best-in-class tools right across the board. We didn’t want to deploy a second rate option and then have to change …

Featured Case Studies

  • How Breather used Twilio Segment to increase Return on Ad Spend

  • Asana unifies customer data and teams using Twilio Segment

  • How D2iQ measures and optimizes its support teams

Featured Customer Videos

Additional Segment Information & Resources

Read Segment Reviews, Testimonials & Customer References from 179 real Segment customers.

Browse Segment Case Studies, Customer Success Stories, & Customer References from 129 businesses that use Segment.

Watch Segment Customer Videos to learn why 13 businesses chose Segment.