“It's becoming understood by our clients and our designers and developers that no matter how good Rosetta designers are, we are not the site's users. All of us know now that we have to test with the client's users to create the most effective, usable website.”
“One thing that HFI training really brought home was the importance of research. When your colleagues don't have a background in UX, it can seem as if you're pulling things out of the air if you don't find documentation to back up your arguments. That's been critical, especially with upper management.”