“A lot of clients might think they’re doing great on calls, but with call tracking we were able to find places where they were missing sales opportunities. They might miss calls because they have people calling in at all hours of the day. So, we actually have a team that listens to playbacks of every single incoming phone call for our clients and takes notes. This helps us pick up things that our clients might miss.”
“For most of our clients, phone calls are a big component of the marketing funnel, because it’s one of the main ways to either bring in new leads, or convert an existing lead into a customer. Without CallRail, we’d be very limited in judging the performance of the campaigns we’re running."
"It’s awesome, and not only has this saved a lot of time, it has made our marketing so much more effective and more efficient.”
“We’ve been really able to impact significant changes in our office and our clients’ offices through phone call recording. We have been able to help new employees become really valuable by helping them answer the phone well. And we’ve been able to help our dentists figure out if they have the right staff or not.”
“It’s really cool for them to see, both on phone calls and form submissions, kind of that top end, Where’s traffic and initial contacts coming from for first touch. How are they finding us. So if you’re a business owner trying to make decisions on where to invest in terms of campaigns, with CallRail, you can read the funnel from top to bottom on initial touch all the way down to conversion to see how are all these different marketing things working together to produce revenue.”
“For a lot of clients, we do their appointment-setting because they don’t have any people to properly manage inbound leads. That’s been a huge win. We used to have clients that converted maybe 22 percent of their inbound calls. With CallRail and our inbound lead team we’ve been able to increase that to as high as 83 percent of inbound opportunities.”
“An account manager can see there’s 50 phone calls and know exactly what keyword generated them. The biggest benefit is we can report back and say, ‘From a campaign level, out of Vancouver, you had 20 calls through these keywords."
“If you want to go a layer deeper and say, ‘Hey, I want to actually know who it was that called, what date, the duration of the call, was it a new or returning caller.’ Within CallRail, I can export records to show exactly all the data from the spreadsheet that shows the name of the caller, the duration of the call, whether it was answered or not, all that kind of stuff.”
“CallRail is easy to integrate with other systems, to pass data to Google and things like that. So, I’m pretty sure it would be more time consuming to use other products, because I’ve used a lot of other call tracking products. Things would take longer.”
“We spent $12,000 last month on these 7 different marketing channels, and they performed like X, Y, and Z. We recommend that for marketing channel Z, we should just cut that budget entirely because we know, from the CallRail data, that it’s actually not driving any inbound increase.”
“With Lead Center, we’re no longer dropping leads. As a result, our project estimators are busier than ever, which feels great.”
“As an agency, it's critical for us to show our clients how the ads we’re running are generating leads, whether via offline phone call or an online form submission. CallRail helps us report on both lead types in one platform.”
“CallScribe and AI and keyword spotting make a huge difference.”
“First and foremost, are the leads and traffic that weʼre sending to our clients quality. If they are great, how can we make them better. If it's not, what can we adjust.”
“CallRail is helping us improve our marketing campaigns and client retention rates. Their tools are invaluable - we simply have to have them.”