"Trustpilot is super easy to use and is the most robust review platform that I have come across. There are great software review sites out there, but most of them are still playing catch up with Trustpilot."

"We find reviews very important due to the fact that we see a massive shift in customer behaviour. The customer of today has many resources to find information on companies before they decide where to purchase."

"When sending marketing e-mails, we believe including our Trustpilot Review Star Rating icon in our header speaks volumes about our “trustworthiness” and legitimacy without having to say anything at all! As a relatively new business, this is vital to our continued success and growth."

“Trustpilot has been a great investment that has enabled us to easily share why customers love us. From improved customer experience to channel optimization, Trustpilot is a key service for our business.”

“We wanted to make sure we found a trustworthy, reliable review platform that was easy for our customers to use.We conducted extensive research online, and the best solution we found was Trustpilot."

“Our Trustpilot reviews are used from Senior Management down to the Account Managers. They are used for investor decks when outlining the value of the Upad proposition to investors and on the phone to landlords who are enquiring about the service, but aren’t yet sure if they want to proceed.”

“With any truly innovative product you expect to gain traction from early adopters, but to grow you need to reach the laggards, convincing them to try what is a new way of doing things. I have found nothing more effective at doing this than genuine and independent reviews, hence why …

“16,000 reviews will always be better than 8,000, and 20,000 will be more convincing than 16,000. To continue to beat the competition, our review count always needs to be growing.”

“The reviews we receive are massively important to, not only our online business, but also our bricks and mortar pharmacies, as they reflect the customers’ interaction through our click and collect service.”

"Clearly customers liked our products and prices because they were buying from us in their droves on eBay and Amazon. We were getting traffic, but suffered with a low conversion rate."

“As a bootstrapped company, we were looking for ways to establish our credibility and increase our reputation. It was very easy to go with Trustpilot, knowing they were a leader in the space.”

“Trustpilot has helped us get an increase in new customers as on-site reviews boost customer confidence in our brand.”

“It’s very helpful to be able to get the raw information from our customers of what they think at that time and then we can then act on it straightaway. This enables us to be responsive to needs and agile as a business.”

“Word of mouth and referrals are huge influencers in people’s buying cycles and having an independent review out there does actually help people in choosing Sage.”

"As an emerging fintech player, we have to exude trustworthiness if we expect customers to feel comfortable sharing their social security numbers and financial data. Trustpilot content on our website and in our ads gets that message across. Now. Trustpilot has become an integral part of our business operations — …