71 Terminus Testimonials

“We defined marketing influenced as an opportunity that came into the pipeline that was either part of a recent engagement spike or had clicked on our advertising, so not just views or impressions, but actual clicks, We knew there was somebody looking into our content, so that's how we knew our campaigns had made an impact.”

"The account-based approach that modern marketing teams are adopting is the most significant evolution in B2B go-to-market in the last five years. This is an exciting time for the market and for Terminus as the leader in ABM."

“The ability to automate our account-based marketing programs across mobile, social, display, and video, just by clicking a button, is simply amazing — and it gets our message in front of the right audience."

“This different way of doing business, this different way of growing was tailor made for a large company strategy.”

"Terminus helped us expand what we defined as our ideal customer profile, resulting in a stronger pipeline and better ROI.”

“We worked with our sales leadership and we actually built out books of business for each of the verticals that we cover. Those books of business were built out of our Total Addressable Market, and the concept of a book of business was easily understood.”

“We used that specific part of the buying process as an opportunity to utilize Terminus and get in front of the right people with the right messaging, and we’ve had really great results so far – in fact, we’ve shortened our sales cycle by 10 days with Terminus.”

“I think bringing the whole [ABM] package together along with Terminus really makes an impact. It has proven to increase our pipeline velocity, and I’m a true believer in it.”

“Terminus gave us the ability to target all of the stakeholders within our conversation regardless of how light the touch was, whether they were the primary decision maker or the influencer at the other end of the scale that would potentially be using the platform. We felt that was one of the really strong differentiations in the Terminus platform.”

“I love the ability to layer on intent topics to hit accounts in our CRM when they're searching for topics relevant to our industry. It’s truly a game changer in marketing."

"The Terminus customer success team is an extension of our marketing team. They advise on strategy, aid in planning, and make recommendations along the way. Their #OneTeam shines through every conversation I have with the `Terminators.`"

"I told Caitlin that she was the best onboarding specialist I've ever worked with. I sent a screenshot of one of her recap emails to another vendor as an example of a best practice in how to be organized and communicate clearly. We onboarded another martech vendor this year and it took months and was a disorganized mess. Working with Terminus and Caitlin was easy and worry-free. Thank you!"

"This was the best onboarding process I have ever been a part of. Karen was an absolute delight to work with."

"Carina was an incredible coach and resource during our onboarding process. We have such a unique setup and various particularities due to the nature of our business, and she did a great job understanding it, facilitating and adjusting the process to our needs."

"Riley laid out an organized, clear workflow for how the onboarding would proceed. He explained everything clearly and in a way that was easy for me to understand; I also appreciated the hands-on training which helped me to more easily grasp the purpose of the different modules within the Terminus Hub. Finally, he responded quickly to questions or issues/bugs that came up within my instance and kept me informed of the status and our next steps. I enjoyed my onboarding experience and Riley's training and expertise!"