Qualtrics

Premium
Read 269 Qualtrics reviews and testimonials from customers, explore 234 case studies and customer success stories, and watch 27 customer videos to see why companies chose Qualtrics as their Brand Intelligence Software

Qualtrics is the technology platform that organizations use to listen, understand, and take action on experience data, also called X-data™. The Qualtrics XM Platform™ is a system of action, used by teams, departments and entire organizations to manage the four core experiences of business—customer, employee, product and brand—on one platform. Over 10,500 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee culture and build iconic brands. To learn more, please visit www.qualtrics.com.

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Customer Rating Review Scorebased on 6128 reference ratings
4.7/5.0 (6128)
  • Market Leader 2025 2025
    Winter 2025Market LeaderReview & Reputation Management Software
  • Market Leader 2025 2025
    Winter 2025Market LeaderCustomer Feedback Management Software
    • Top Performer 2024 2024
      Summer 2024Top PerformerBrand Intelligence Software
    • Market Leader 2024 2024
      Summer 2024Market LeaderCompetitive Intelligence Software
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Featured Testimonials

  • “In ten months, with the help of Qualtrics, we have fielded over 75 short polls and long-form surveys to our Soundboard members, each one averaging approximately 2,000 completed surveys. The rich insights we have gathered from this valuable resource have provided a tremendous boost to our sales and marketing efforts.”

  • "The Finder experience is a key differentiator for us, and partnering with Qualtrics ensures we stay one step ahead of the competition."

  • “Qualtrics allows us to collect feedback from our customers wherever they are interacting with a product.”

Featured Case Studies

  • Using Qualtrics to power hit products, time and again

  • Bolttech - Customer Case Study

  • Twilio - Customer Case Study

Featured Customer Videos

Additional Qualtrics Information & Resources

Read Qualtrics Reviews, Testimonials & Customer References from 269 real Qualtrics customers.

Browse Qualtrics Case Studies, Customer Success Stories, & Customer References from 234 businesses that use Qualtrics.

Watch Qualtrics Customer Videos to learn why 27 businesses chose Qualtrics.