"The mechanical elements hit the crystal according to movements of the user’s hands."
"The team at Pentagram created the story, philosophy and identity behind MOTH. Rejecting the snobbery that often surrounds premium drinks brands, MOTH embodies the concept of ‘social alchemy’."
"Pentagram created a series of virtual spaces that replicate the volume of empty bookcases, each housing one single photograph to fill the ghostly space."
"The dedicated season of content marks 100 years since suffrage and the centenary anniversary of some women being able to vote in the UK."
"The refresh communicates the services, energy and creativity the agency delivers for its clients as it earns them attention."
"After considering changes that ranged from imperceptible to unrecognizable, Pentagram redrew the original Guitar Hero logotype, adjusting some of its more aggressively odd features to enable accurate reproduction at a variety of scales and in media from digital animations to temporary (or permanent) tattoos."
"The campaign includes a series of 15 different posters that have been sniped on the façade of the gallery, where they double as exhibition graphics."
"The bulk of the issue, a package of 48 pages, is devoted to telling the colorful story of Drexel’s 125 years of existence through a lively, graphic layout built around 125 historical facts, people, programs and moments that have made Drexel the unique place it is today."
"Pentagram were tasked with developing a solution that connects the three events, a brief made challenging by a range of differing audiences."
"The National Gallery’s new identity reaches out to be welcoming, inclusive and is connected the old and the new, the classic and the modern."
"The dashes serve as building blocks for the versatile system, evoking mobile screens, autofilling form fields, and lanes on the information superhighway."
"The visual metaphors are designed to touch people at a deeper level and help them personally relate to the facts in a more human way."
"The images gain impact when seen in repetition as a series, and places and photographs can be changed out in various applications like print pieces and the organization’s website."
"Furniture Music’ attempts to re-design the domestic soundscape and proposes ways for sound not simply to be noise, but rather to help enhance harmony and comfort within one’s surrounding environment."
"A simple line derived from the number “1,” inspired by the company’s name. The line suggests the diagram of a floor plan, with one side left open to convey a sense of possibility."
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