"Rather than stage a traditional historical survey, the designers wanted to place Pentagram’s work in unusual contexts that would reflect our constantly evolving point of view and allow visitors to make their own connections and associations."
"Throughout the building, the jaunty graphics invite the students to aspire to the artistry and dedication of the school's namesake and other popular entertainers."
"Like the building, the promotional brochure appeals to a sense of old New York and is filled with elegant renderings of the building and its interiors by dbox, lush photographs of the park and neighborhood by Richard Berenholtz and evocative copy by Amy Goldwasser."
"The design combines the school’s distinctly Midwestern personality—straightforward, clear, no fuss—with a dynamic look and feel."
"The future of magazine reading is undergoing a transformation; audiences and advertisers now interact with magazine brands on so many different levels and platforms. MPA’s identity simply had to reflect this fact."
"The muscular wordmark treats the name as a palindrome that hinges on the central S."
"The identity is guided by two oppositional attitudes. These are grandeur, representing the building’s history and location, and minimalism, representing Chipperfield’s architectural philosophy."
"The experience offers a speculative ‘window’ onto a data-driven approximation of the plastic particles that exist all around us, but remain hidden to the naked eye."
"A hummingbird with distinctive marijuana-leaf shaped tail feathers is the symbol for the company and its line of extracts."
"The logo streamlines the identity into a strong, flexible monogram."
“Our variety of palettes taps into a growing movement in design that redefines the role of color in corporate branding. Alongside strong visual elements, this use of color allows you to appeal in a deeper way to audiences by tapping into more visceral connections that people may have to things …
“We have developed a brand that truly represents our strengths and this will carry us into our next chapter––the best one yet.”
"Three traits used to describe the firm’s agents―being bold, honest and smart―miraculously aligned with the initials of the name: BHS."
"The challenge was to shift the emphasis of King & McGaw's online shop towards the rare and limited categories."
"The expansive addition includes a suite of new galleries, artist studios, flexible public and special event spaces, education classrooms, a café, back-of-house facilities, and visitor amenities."
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