"As well as the overarching brand, Pentagram worked with Mills & Boon to streamline its series model, developing directional concepts that serve as a standard for its in-house team."
"Visitors can take the icons and Pavilion symbol home with them on a range of souvenirs and Pavilion-themed merchandise, including flatware, mugs, espresso cups, buttons, hats, aprons, totes, t-shirts and even baby onesies."
"The colorful graphics and custom typography capture the brand attributes of fun, action, play, celebration, silliness and joy."
"Pentagram created a titling typeface which could be applied in a modular way - a monospace font that looks like an illustration but is legible at the same time."
"The identity brings simplicity and clarity with an increased emphasis on the interlocking circles, and is optimized for use in digital contexts."
"Each pendulum is equipped with a speaker playing a calming ambient bassline, while artificial intelligence modulates sounds that are being made in the space."
"The packaging is branded with the eye-catching red of the original Woodstock poster and the interiors of the boxes are lined with a dozen different black-and-white photomontages."
"Appearing in patriotic red, white and blue, the logo is paired with a BAM acronym set in Neutraface."
"Rather than recreate the look of the period, the design for the bench echoes it in clean, smooth lines that make the monument the chicest, most sophisticated piece of street furniture in the city."
"The centerpiece of the lobby is a 51-foot-long mural made of felt, a material that is ideal for a child-friendly environment."
"The Pentagram team selected the designers and illustrators, worked with Robin Hood and the schools to pair the right artist with each library, coordinated the production process with architect Richard Lewis, and served as creative directors throughout the entire process."
"The film and logo are originated from projections of the Spirit of Ecstasy which has always been the inspiration for Rolls-Royce."
"Buffy’s playful personality is expressed in the brand identity, which is warm, outgoing and modern."
"The arrow has been built into a negative space in The Scene logotype, where it can also serve as a window for a variety of imagery."
"The designers also developed a complete program of wayfinding, directories and donor signage for the entire museum, as well as several donor walls in the Griffin Court, the soaring central space of the Modern Wing."
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