"The dynamic dot can be customized with dimensional complexity or different shapes, movements and color treatments, and used on its own for various sub-brands."
"Built around a custom typeface and bold color, the identity highlights the remarkable range of programming at the Arts Center and provides a cohesive visual language for promotion."
"For the graphic identity, the designers created a bold, contemporary mark that expresses a sense of vitality and innovation while also maintaining the firm’s legacy."
"Strong, elegant and dynamic, the identity answers the creative brief of presenting Luminato as a connector and an enabler."
"Pentagram used the visual language and colors from the identity to develop various interiors for a number of environments including Citibank “Blue”, general consumer banking outlet, and Citigold, a more luxurious “affluent customer” outlet."
"The catalogue features more than 200 photographs, installations and video pieces by artists including Henri Cartier-Bresson, Man Ray, Walker Evans, Nan Goldin, Robert Mapplethorpe and Philip Lorca DiCorcia, as well as images made by professional journalists, government agencies and amateurs."
"Pentagram placed the emphasis on the charity’s commitment to unconditionally care for all dogs and cats, and developed a brand line that acts as a steadfast manifesto for Battersea: ‘Here for every dog and cat."
"While Waitrose & Partners saw this as the perfect opportunity to reassess and reduce its packaging, it was important that the new packaging should also inform, inspire and most of all delight its loyal customer base."
"This environment of numbers includes identification signage for floors, rooms and elevators; directory signage and wayfinding; and several dynamic, superscale media installations which display live content from Bloomberg’s own news and data feeds."
"The logo marries a regal ‘crown’ monogram with the flourish of human handwriting."
"The Tiffany & Co. logotype has been redrawn by hand to resemble a hot-metal typeface and reduced in size some 40 percent on bags and boxes, where it is foil-stamped rather than printed."
"Pentagram was asked to create an identity that would define Daftmill as a unique brand with genuine provenance, confident enough to rely on the quality of its distillate and the integrity of its production."
"The identity revives Sherman, a typeface originally designed by Frederic Goudy in 1910 and rediscovered in the university’s collection."
"Pentagram has created a new name, visual identity and packaging that moves the concept away from the youthful associations of the original Baskin Robbins brand."
"A bold and non-conformist linear pattern wraps around the boxes in various sizes."
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