504 Pentagram Testimonials

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  • "The show was divided into five sections: Plan, Festival, Film, Charity and Impact, tracing the lasting cultural implications of the festival from 50 years ago all the way to present day."

  • "The identity reflects the specialized focus of the firm and its roots in science and technology."

  • "The identity takes its cues from the clarity and geometry of the architecture."

  • "Part game and part portfolio site, Zoo uses techniques usually used for game development, with pre-rendered elements mixing with elements that are grabbed from the custom CMS."

  • "The installation captures King’s ideas as they developed on paper, offering an intimate view of the leader’s thought process."

  • "The campaign is satirical, but serious: women should be able to talk about how they prefer to care for their pubic hair, whether it’s shaving, waxing, tweezing—or leaving full bush."

  • "The branding celebrates the vibrancy of the city, signals it is ready to reopen after the pandemic lockdown, and welcomes New Yorkers back to the party."

  • "The custom wordmark is modular, switching out letters for silhouetted images of items in Kaiyo’s inventory, showing exactly what the brand has to offer."

  • "Pentagram had to develop a strategy that would be harmonious with this history of global trade, whilst providing it with a new reputation relevant to super prime and prime real estate purchasers."

  • "The design is dynamic, fusing text and image to evoke the excitement of Timberlake’s performances."

  • "The clean and spare layouts compliment the simple aesthetic and subtle lighting of Ford’s portraits."

  • "Each data portrait is redeemable as a wearable button that visitors can take with them as a personal memento of the experience."

  • "For the cover the Pentagram team developed a unique format that features a wild animal photographed in a studio against a distinctive, jewel-toned backdrop."

  • "The typeface is used throughout the museum’s graphics and is also available free to the public, who are encouraged to utilize it in their own designs."

  • "The images gain impact when seen in repetition as a series, and places and photographs can be changed out in various applications like print pieces and the organization’s website."