"The branding strikes a balance between elegant and cheeky, contributing to the convivial atmosphere."
"Three traits used to describe the firm’s agents―being bold, honest and smart―miraculously aligned with the initials of the name: BHS."
"The identity centers on a bold, modern logo that uses the simple icons of international symbols to create a friendly, accessible and democratic visual personality."
"From the outset, Pentagram was challenged with naming and branding the first-of-its-kind enterprise, keeping in mind that if successful, the concept could expand to other landlocked destinations around the country."
"One of the most active companies in Europe, Opera Ballet Vlaanderen has built a reputation for their extensive and forward-thinking programs."
"The addition of Oregon State’s beaver mascot to the academic shield personalizes the mark and distinguishes the university’s identity from the state seal."
"The infographics provide an overview of immigration trends in the country and the various pathways to becoming a citizen."
"The identity doubles as a suffix that can be added to any root word, making it infinitely adaptable for messaging."
"At a time when Britain is looking across global borders with mixed emotions, Harry’s images take us on a meditative global tour, pausing and reflecting on the special texture of city streets."
"The report has a lean design that makes it authoritative and usable, whilst allowing the facts take centre stage. The colour palette is serious and readable, using black and grey tones, with flashes of orange."
"Pentagram created a new logotype that is a twist on a traditional crest, which use symbols to illustrate the brand’s locations in France and New Zealand."
"HRN needed a cohesive identity that would enable it to visually ‘own’ its podcasts across various platforms and allow the individual programs to shine."
"While comics continue to be the heart and soul of DC, the brand has evolved to now stand for powerful storytelling across so many different forms of media. DC is home to the greatest Super Heroes and Super-Villains, and the new logo has the character and strength to stand proudly …
“Our new identity reflects the fact that during the past 15 years, we have evolved from an early pioneer on the web to a leading provider of actionable analysis, commentary and quality journalism, with an expanding platform of properties in the financial and business media vertical. Our new branding, when …
"The ingredients are represented by custom shapes that suggest a flour particle and a salt crystal. The two elements are connected by a looping 'and,' a symbol influenced by Japanese handwriting that is commonly used in Asia."
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