504 Pentagram Testimonials

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  • "The Lovevery logo bends and wiggles in reference to the paths we all take as we grow up."

  • "Each letter of the logotype is joined to another, reflecting how the public interacts with the Art UK website and the artworks within the collection."

  • "Reflecting the building’s geometry, the team devised a matrix that uses Hangul-inspired pictograms."

  • "The brainchild of Robin Leigh, founder of BondSt, ICHIBUNS channels the creativity, music and culture that blossomed during Japan’s post-war ‘Shōwa Era’ renaissance."

  • "The muscular wordmark treats the name as a palindrome that hinges on the central S."

  • "Pentagram created a number of different atmospheres in the store, each presenting a separate aspect to the Marimekko lifestyle."

  • "The logo streamlines the identity into a strong, flexible monogram."

  • "The JLL symbol is known as the ‘Worldmark’ and represents a truly global company comprised of multiple strands of expertise working in collaboration."

  • "The design deliberately strikes against the considered visuals that are currently popular in the magazine market, employing a more ballsy and opinionated aesthetic."

  • "Pentagram wanted to make sure that the identity was delivered as a contemporary railway company, relevant to rail travel and passengers today, but obviously one that was conscious of its history."

  • "The graphic motif of a straight, centered line conveys a leap or shift from one perspective to another, from the representative to the abstract."

  • "Like the exhibition, the catalogue makes connections between objects and fashions across different periods and mediums."

  • "To uncover its lost stories, Pentagram scoured the grounds of Berry Bros. & Rudd’s original home at No. 3, researching and photographing a host of branded artefacts spanning five centuries."

  • "The campaign is satirical, but serious: women should be able to talk about how they prefer to care for their pubic hair, whether it’s shaving, waxing, tweezing—or leaving full bush."

  • "Pentagram designed the exhibition, creating a visual identity that presents an engaging journey through Ferrari’s 70-year history."