504 Pentagram Testimonials

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  • "The long, tall forms and identity are inspired by the fact that Hudson River Park is the longest continuous park in NYC."

  • "An essential consideration for Soufflé was that the range was as sustainable as possible, both in the manufacturing process and with the amount of energy used during cooking."

  • 'The pattern of circles organizes the space and makes the experience of social distancing as easy as possible.'

  • "The modern look and feel of the updated logo brings a little style to the splat, while retaining the madcap spirit familiar to fans."

  • "The logo and other brand elements have been optimized to perform across various platforms and scales, from the small-space digital world to environmental installations."

  • "The capital projects are organized by region, with a tipped-in, colored stock divider introducing each section."

  • "Intended as a conscience history of Le Style Anglais, the tone of the book is informative and humorous, stuffed with history and a uniquely British irony.'

  • "The designers also developed a complete program of wayfinding, directories and donor signage for the entire museum, as well as several donor walls in the Griffin Court, the soaring central space of the Modern Wing."

  • "The graphic language of the city was inseparable from its architecture. This realisation became the inspiration for the 'C' symbol created from the form of the actual cloister arch and doorway."

  • "The team decided on the name Frist Art Museum with the catchy acronym ‘FAM,’ perfect for an institution that prides itself on being family friendly."

  • "The vibrant visual language is inspired by the call-to-action graphics of protest and activism, updated for digital contexts like social media."

  • "The signage brings the angle to life in the pattern of perforated mesh that covers two sides of the box-like structures, creating a dynamic optical effect that resonates with the Nike brand."

  • "The reason I wanted to do this book is to bring my extensive documentation of the godmothers of modern day roller derby to the masses."

  • "Pentagram invited some of the world's most influential design and cultural editors to choose a subject which is self-indulgently of interest to them for Circular’s readership to enjoy."

  • "The design of the bottle was driven by two factors: it needed to be highly distinctive in order to launch the brand and it also needed to be less than 25mm thick in order to fit through the letterbox."