504 Pentagram Testimonials

"The Pentagram team also established the sequencing and pacing of the color and black-and-white imagery shot in a variety of formats and divided up the sections of the book with spreads featuring quotes from Lanker’s vast network of admirers."

"Inside, the story of the school is traced through 450 images including historical photographs, illustrations, works of art by students and faculty, building plans, artifacts and ephemera."

"The design team created a series of animations of the swirling ‘Player Story’ representing all of the players who are connecting at any one time."

"The clean, easy to navigate tabs allow users to quickly find what they are looking for, while also being able to freely explore other areas of TUTS online."

"To create a bold and confident identity in line with OpenView’s productive approach, the designers developed a fresh take on stenciling, a centuries-old form of typography universally known for its ease and efficiency."

“Our new identity reflects the fact that during the past 15 years, we have evolved from an early pioneer on the web to a leading provider of actionable analysis, commentary and quality journalism, with an expanding platform of properties in the financial and business media vertical. Our new branding, when fully implemented, will provide for a cohesiveness and a greater visual distinctiveness across all of our properties, which in turn will distinguish our products and services and help us continue to grow our brand equity as a leading content creator in our vertical.”

“The identity has clarity and energy. During the design process, we showed some of the work to our students and they said it made them feel like they go to a school that encourages them to be inventive because there’s an unpredictability built into the design. That unexpectedness—and structure and boldness simultaneously—is engaging and exciting.”

"The dynamic identity is designed to highlight an array of creative disciplines."

"Juxtapositions in typography echo the contrasts in the series and suggest a demarcation between two worlds."

"The vibrant visual language is inspired by the call-to-action graphics of protest and activism, updated for digital contexts like social media."

"The wordmark takes its cues from the delicate architecture of the building and the goals of the organization."

"The identity captures the spirit of the museum in a mark that is inviting, contemporary and accessible."

"The unique features of the frieze magazine masthead were used to create a modern and ownable typeface to be used across the whole brand."

"The branding strikes a balance between elegant and cheeky, contributing to the convivial atmosphere."

"Echoing CEDIA’s roots in immersive audio-visual experiences, the widescreen portals framed the events beneath them, and carried the messaging and color-synchronized lighting that brought them to life and drew people in."