504 Pentagram Testimonials

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  • "Chess on Earth’ uses storytelling to capture young readers’ imaginations, at the same time as immersing them in the basic principles of the game."

  • "Like the exhibition, the catalogue makes connections between objects and fashions across different periods and mediums."

  • "The industrial design team followed a research-led process to develop the Yoto Player, interviewing families and children to understand what they found important and then developing a design that prioritised kids being in control."

  • "The logo was initially built in three dimensions, with the letters sliced up and moved around to give a dynamic, exciting feel to the identity. "

  • "The campaign is satirical, but serious: women should be able to talk about how they prefer to care for their pubic hair, whether it’s shaving, waxing, tweezing—or leaving full bush."

  • "The 'Chaos Mass', a procedurally generated 3D texture that can be visually read as armies colliding in the fray of battle produces horizons or pattern-like backdrops to frame content."

  • "The design system Pentagram created allows the Academy to become a confident and sensitive author of all its visual material."

  • "The capital projects are organized by region, with a tipped-in, colored stock divider introducing each section."

  • "The idea of multiplicity is highlighted in an environment that communicates the endless diversity of typographic form: the walls and floor are covered in a pattern of 1,058 different periods, drawing from 630 typefaces."

  • “Our goal for the new design was to create a friendly and memorable logo that clearly connects to our brand as the place that helps you create a home. We like the simplicity of the new identity, with an instantly recognizable ‘H’ and house.”

  • "The Dr. Jart+ containers combine the classic forms of cosmetics and beauty products with unexpected industrial objects like oil and kerosene cans."

  • "The aim of the campaign was to create a ‘lightbulb moment’, where people would quickly grasp the relatively complex concept of a circular economy."

  • "Sophisticated and modern, the identity acts as a framework to showcase the world of colour that Fedrigoni inhabits, and allows Fedrigoni's product, content and imagery to remain centre stage."

  • "The Tiffany & Co. logotype has been redrawn by hand to resemble a hot-metal typeface and reduced in size some 40 percent on bags and boxes, where it is foil-stamped rather than printed."

  • "The reason I wanted to do this book is to bring my extensive documentation of the godmothers of modern day roller derby to the masses."