"To help the reader out on this photographic road trip the Pentagram team included a small map graphic and the exact latitude and longitude coordinates for each rest stop with the book’s simple titling."
"The seal incorporates symbols for Los Angeles and Southern California, where the line of dispensaries are located, and one small marijuana leaf."
"Color was essential to Matisse’s art, and the design utilizes a brilliant palette inspired by the artist to create a lively and engaging framework for a work of serious scholarship."
"Pentagram has created a new identity for The William Morris Society. At its centre is a hand-drawn emblem that is derived from William Morris’s Bird print."
"Pentagram has created a new name, visual identity and packaging that moves the concept away from the youthful associations of the original Baskin Robbins brand."
"Graphically the identity pulls no punches about a subject that still makes some people uncomfortable."
"The clever time-based content navigation leads readers through articles that showcase brands such as Bell & Ross, Patek Philippe, TAG Heuer, Rolex and Omega at hours 11:34, 13:50, 19:56 and so on."
"Pentagram has drawn upon their vast experience in designing for the arts and culture sector, to create a space that’s filled with subtle and not-so-subtle Kubrick references."
"The identity reflects the specialized focus of the firm and its roots in science and technology."
"With the AR app, the wall is turned into a living artwork, providing access to extra content such as videos from farms and roasteries, and information on the history of Starbucks and on coffee culture from around the world."
"Working in close collaboration with Hongkong Land, Pentagram proposed that Landmark unify all its 2017 events and campaigns around one encompassing and aspirational idea – wisdom."
"The identity centers on a distinctive lowercase ‘e,’ which the designers drew as an aerodynamic letterform."
"The clean, modern design of the identity and signage contrast with the ‘beautiful ruin’ of the building."
"The branding positions photonics as the new computing paradigm and Lightmatter as the company ready to take the world into the future."
"The company enables brands with loyal customers, like sports teams, to launch their own credit cards that generate rewards for their fans."