504 Pentagram Testimonials

"Rather than stage a traditional historical survey, the designers wanted to place Pentagram’s work in unusual contexts that would reflect our constantly evolving point of view and allow visitors to make their own connections and associations."

"The Pentagram team also established the sequencing and pacing of the color and black-and-white imagery shot in a variety of formats and divided up the sections of the book with spreads featuring quotes from Lanker’s vast network of admirers."

"Pentagram created a series of virtual spaces that replicate the volume of empty bookcases, each housing one single photograph to fill the ghostly space."

"The refresh communicates the services, energy and creativity the agency delivers for its clients as it earns them attention."

"The square peg in a round hole symbolically represents there is no ‘normal’ when it comes to mental health and that everybody fits."

"The branding uses vintage colors, lush illustration and witty messaging to resonate emotionally with consumers and tap into the nostalgia of cooking as a communal activity."

"The identity is built around a custom typeface, Vroom Sans, with italicized letterforms that evoke a feeling of forward motion."

"The branding strikes a balance between elegant and cheeky, contributing to the convivial atmosphere."

"Layered typography and colors visually convey the idea of unity at the heart of the global organization."

"The visual language and packaging convey selfcare’s focus on function and utility, but with a premium look and feel."

"Educational Alliance underwent renovations and called upon Pentagram for the exterior signage, interior signage, and donor wall display design for their Lower East Side location."

"Three traits used to describe the firm’s agents―being bold, honest and smart―miraculously aligned with the initials of the name: BHS."

"Working alongside the engineers, the design was tweaked to make the piece acoustically sound as well as structurally safe."

"Drawing from Mercury's visual identity of a stylized letter "M," the design revolves around three 16-foot high "talk towers" where Mercury personnel engage POS resellers, software developers, and merchants in dialogue about their technology-enabled products and services."

"The graphic identity is constructed of two flexible, intersecting lines—one green and angled, the other one blue, curving and made of dots—that reference the unique geographical location, which links the mountain to the sea."