"The audience pool built from our awareness campaign with Onyx allow us to fine-tune our approach down the funnel, creating a synergy between branding and performance. Our experience with Onyx is proof that captivating audiences isn’t just about making them aware of a brand, but motivating them to take action further along in their journey.”
"Amplifying highly positive press represents a huge potential for brands, especially for the automotive industry."
"Outbrain is a fantastic platform for us to explain our story and complex proposition within an editorial-style environment. The team has been collaborative, hardworking and transparent. We’ve seen fantastic results in a short period of time and we’ll definitely be working with them again.”
"Our partnership with Outbrain has been incredibly successful. In terms of consistency, high spend, and customer volume, Outbrain has exceeded our expectations, delivering some of the highest value customers to our business.”
"The F.A.S. is a publication for readers who are particularly interested in high-quality news and reports from business and politics. Outbrain’s interest targeting allowed us to address exactly this target group. We were able to significantly reduce our acquisition costs.”
"This project was an important one for not only our brand, but the whole Spectrum campaign – in short we needed to get it right in a finite amount of time. The educational nature of the campaign content meant an earned media strategy with Outbrain was a hugely effective channel. Results from the campaign were great, with this activity being our most successful and cost effective.”
“Outbrain allowed us to work together on two objectives: creating a qualified audience pool that fed the retargeting phase, and converting visitors to the Transavia site. The A/B tests launched in the beginning and middle of the campaign on the hooks by destination, allowed us to quickly reach our performance objectives while being profitable, thanks to an optimized CPA.”
“We chose Outbrain because it is the largest source of native traffic, including very high-quality European traffic. Conversion Bid Strategy is very easy to use, and has allowed us to keep our CPA costs about 20-30% below expectations and see results within a week. The repurchase rate was 25% higher than the target, outshining our other partner channels.”
“Outbrain‘s new Native Social format has allowed us to improve the impact of our social campaigns and reach a truly relevant consumer base for Samsung, in an absolutely premium and brand safe environment. It‘s an easy format to set up, a great plug and play solution, which is why we decided to test it soon for a new Tiktok activation.”
"I’m very impressed with Outbrain’s ability to deliver strong campaign performance, reaching double the engagement versus social platforms and triple the engagement versus display. It’s one thing to generate website traffic, but it’s another when users are highly engaged with our content. We’ve now launched new Outbrain campaigns for other Samsung products and are also considering Outbrain to help us achieve our lower-funnel KPIs.”
"Having reached maturity with search and social networks, Outbrain has proven to be a solid growth solution for TacoTax. The platform and its features are intuitive, and we were able to quickly see the performance we wanted by continuously optimising our campaigns. This resulted in extremely satisfactory acquisition costs.”
"At SEAT we consider independent and credible reviews to be a vital part in the customer’s purchase process. By using Outbrain, we have been able to maximise number of visits to these reviews. Through Outbrain’s promotion we lowered our cost per lead for test drive requests, making them a critical part of our overall marketing mix."
"Outbrain is very valuable to our marketing mix, as its traffic has a higher view-attribution rate than other channels. This means those who have read an Outbrain article tend to have a stronger impression of Blinkist than if they were exposed to a typical app install campaign, and will be more likely to convert. Outbrain is the future of online marketing. You might put all of your eggs in Facebook and Google, but native advertising is how you can capture the rest of the internet. Our campaigns are not only profitable but also provide valuable content to the world.”
"In an age when advertisers understand the importance of native ads, the performance optimization solution that Outbrain offers with advanced audience targeting capabilities has allowed us to achieve attractive cost per leads and high percentages of sales."
"In an age when advertis"With Outbrain's data-based optimization solutions, we were able to create an additional performance channel for gathering high-quality leads. Exposing web users to our ad on top sites when they are in a mode of discovery has yielded excellent results."