“Our management team could be confident offering discounts would increase conversions and user satisfaction without cannibalizing sales because of our ability to execute a long term A/B test that validated our results. Oracle Responsys made its own case for implementing our cart abandonment program across our user base, and has …

"Atria Management counts on Oracle Marketing Cloud to support email marketing for our 190+ senior living communities as well as for strategic company-wide marketing campaigns. To reap the full benefit from our efforts, we’re integrating Oracle Marketing Cloud with our home-grown CRM system. We added data tools to our Oracle …

"Oracle Marketing Cloud’s product strategy, execution ability, integration capabilities, and simple user interface met our expectations to address rising campaign velocity, variation, and volume. ITC Infotech’s implementation services helped us get on track with our campaign management journey."

“Rather than just being driven by opinions, we use facts and numbers to drive our marketing investments. You can’t argue with increased open rates, click through rates, conversion rates, and revenue.”

“Our new Customer Lifecycle program and our onboarding drive has harnessed the power of Oracle Eloqua to create a positive customer experience that gives us a real competitive advantage.”

"It’s much-muchmuch easier to set up campaigns based on user interaction as well as to measure them. And, it saves time and gives better insights on results. Basically it saves time while upping the quality."

"We expected the bounce rate to go down, but we didn’t expect it to go down that dramatically. Now we know we’re delivering the right content to specific audiences when they need it."

"Getting our message to the correct person and centralizing client information is essential to our business. With Oracle Marketing Cloud, we have seen a huge improvement in email deliverability—our messages are hitting the inbox and not the spam folder."

"A global technology consulting and digital solutions company deployed marketing automation to grow the marketing-sourced pipeline by 30 percent within just 6 months."

“Oracle Marketing Cloud helps us innovate and achieve our goals everyday, because we are able to cut time down on various manual processes that have happened across the board in Dell as a company.”

"A single campaign has driven a massive result and underlined the value of our relationship with Oracle Maxymiser."

“With Oracle Marketing Cloud, there’s no other tool that I’ve seen to get that 1:1 marketing that we need.”

“The Oracle Marketing Cloud has been extremely beneficial for us, because now we have been able to create active segments. Over the past six months we have been able to increase the number of qualified sales leads to our sale business units by 94%.”

"We are now delivering customercentric, end-to-end, tailored messaging that is aligned with the personal customer journey."

“With Oracle Marketing Cloud, we really felt that they were strategically set up to help guide us down this journey to all digital marketing.”