94 Muck Rack Testimonials

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  • “Muck Rack helps you to be more creative by keeping you informed on the media landscape and giving you detailed information about each individual journalist.”

  • “Muck Rack helps me hyper-target reporters/outlets to make sure we’re pitching the right people. It helps me be smarter about how we’re positioning our brand for specific opportunities.”

  • “I was really excited about the amount of data available. That’s often the hardest part of PR — trying to create media lists for clients that don’t get you a bunch of bounce backs. With Muck Rack, the information is up-to-date and easy to find.”

  • “Muck Rack is awesome and offers incredible, efficient solutions for PR professionals. Since I work on a lot of new special projects for the ICRC, Muck Rack is sometimes the only way I can achieve coverage."

  • “Before Muck Rack, building a couple of media lists would take a full workday. Now I can train even extremely junior people to build a giant, niche media list in just an hour or two. That’s just so valuable for our bottom line.”

  • “Muck Rack saves me hours of search and compilation time that it would take to manually assemble Coverage Reports, which lets me send the client insights faster, especially in a crisis communication situation where time matters. I’m able to use the time saved focusing on more strategic work.”

  • “Muck Rack is a PR lifesaver in the sense that we don’t waste time anymore.”

  • “I use Muck Rack for very targeted, personal and efficient pitching of journalists based in the US and UK.”

  • "Muck Rack is an awesome resource for finding reporters covering your niche on Twitter."

  • “Every day I'm working with clients and my teams here to develop solid media strategies for executing product launches, working with celebrities, creating stunts -- just about anything you can think of as it relates to earned media. I also manage a lot of our existing media relationships, and that's one of the most fun parts about my job.”

  • "We depend on Muck Rack, especially the alerts, to make sure we’re a part of conversations with journalists."

  • “I love diving into the data offered within the platform, to help inform our pitching efforts. We’re not in the business of blasting pitches, so I want to make sure we are reaching the right reporters at the right time with the right message. Our end goal is to form strong, long-term relationships with journalists, and Muck Rack helps us to do that.”

  • “When we found Muck Rack, we were looking for a tool that allowed us to dig deeper into a reporter’s interests and coverage, and ultimately streamline the time-intensive process of building media lists. We care about lists being personal and deliberate, and an automated or basic platform just doesn’t provide the level of detail and depth we need in order to accomplish this.”

  • “We see our relationship with Muck Rack as a collaboration. The customer success team is extremely responsive, willing to help and always open to new ideas and suggestions. This is quite a different experience than other media software we’ve used in the past.”

  • “Since choosing Muck Rack, we haven’t thought twice about it. So far, our experience has been nothing but success, with more accurate data and easier collaboration.”