“Muck Rack helps me build lists, pitch and track tangible metrics in a very convenient and efficient way.
“Using Muck Rack is a very refreshing, personal and humanized experience. It’s a completely different experience than we were having using legacy platforms like Meltwater and Cision.”
"I help everyone develop media lists based on segment and focus, and use the alerts to help them understand the conversation and engagement out there."
“Before we started using Muck Rack, it might have taken four or five times as long to pitch some stories. It's made my workflow so much more efficient, freeing up time to focus on strategy and creative work.”
“Muck Rack is the map, compass and GPS for navigating the ever evolving media and journalist landscape. Truly without them, as a PR practitioner, I would be lost.”
“Reading Muck Rack Alert emails is a daily requirement for me. They keep me up-to-date on the topics that matter most to me.”
“When we found Muck Rack, we were looking for a tool that allowed us to dig deeper into a reporter’s interests and coverage, and ultimately streamline the time-intensive process of building media lists. We care about lists being personal and deliberate, and an automated or basic platform just doesn’t provide the level of detail and depth we need in order to accomplish this.”
“I’ve been doing media relations for a long time and have used every other legacy platform in previous roles. I like the simplicity of Muck Rack. It’s intuitive. Because we’re such a small team, the ability to go into the platform and quickly get the information I need is invaluable.”
“Muck Rack really allowed us the power to go in and do a lot of reporting ourselves and be able to see the value in our work.”
“Muck Rack helps you to be more creative by keeping you informed on the media landscape and giving you detailed information about each individual journalist.”
“Previous to using the Muck Rack platform, we were storing and accessing our journalist contact information in Excel sheets. Now we have the information at our fingertips in a much more sophisticated and efficient way.”
“In the past, we’ve used many different media databases, but when there was a push from employees to use Muck Rack, it became a no brainer to make the switch. Muck Rack is an all-encompassing tool that evolves as the media changes. Last year, we strayed away from legacy databases and put everything into Muck Rack.”
"There are a lot of tools like Muck Rack, but we found Muck Rack to be the most modern, up-to-date and competitive when it came to new features and insights. Plus, the platform was just so easy to navigate whereas a lot of the other competitor platforms seemed a bit dated."
“Since day one, Muck Rack’s customer success team has been incredible. They’re extremely responsive and accommodating, and it's so nice to chat in real time within the platform. There are other platforms where it’s difficult to get a hold of someone, so it’s really nice to have a point person.”
"Muck Rack is an awesome resource for finding reporters covering your niche on Twitter."