94 Muck Rack Testimonials

“Muck Rack helps you to be more creative by keeping you informed on the media landscape and giving you detailed information about each individual journalist.”

“Muck Rack helps me hyper-target reporters/outlets to make sure we’re pitching the right people. It helps me be smarter about how we’re positioning our brand for specific opportunities.”

“I was really excited about the amount of data available. That’s often the hardest part of PR — trying to create media lists for clients that don’t get you a bunch of bounce backs. With Muck Rack, the information is up-to-date and easy to find.”

"We depend on Muck Rack, especially the alerts, to make sure we’re a part of conversations with journalists."

“Muck Rack has allowed us to expand our press list to be more wide-reaching, yet targeted at the same time.”

“Muck Rack is the most plugged in platform out there. If you want to get journalists where they are, which let’s be honest, is Twitter, Muck Rack is absolutely the best way to do that.”

“It has allowed us to operate more efficiently. We can collaborate in a stronger sense among our colleagues, and that helps us capitalize on opportunities much better.”

“With an ever-changing media landscape, you need a tool that works as quickly as the media does, and Muck Rack does that.”

“I love diving into the data offered within the platform, to help inform our pitching efforts. We’re not in the business of blasting pitches, so I want to make sure we are reaching the right reporters at the right time with the right message. Our end goal is to form strong, long-term relationships with journalists, and Muck Rack helps us to do that.”

“Muck Rack makes sure that we’re targeting writers appropriately and that our pitches are going to the right people. We can save notes about how a reporter prefers to be addressed, personal pronouns and even the way they prefer to receive pitches. It really helps us to build stronger relationships with the media.”

“I feel like our campaigns are much more effective. We are able to get out so much more for our clients, and that is truly because of Muck Rack—the ease of building lists and getting the information out. To me, that’s a huge win across the board.”

"Before Muck Rack, we had a media monitoring tool, so we could see what a reporter wrote about us, but we didn’t have that reporter’s contact information. It was a time-consuming process trying to find that information."

“We are a fully virtual agency with team members all over North America. With Muck Rack, we can share pitches, share lists and be really collaborative — even if we’re not sitting in an office together.”

“Muck Rack helps me build lists, pitch and track tangible metrics in a very convenient and efficient way.

“I’ve been doing media relations for a long time and have used every other legacy platform in previous roles. I like the simplicity of Muck Rack. It’s intuitive. Because we’re such a small team, the ability to go into the platform and quickly get the information I need is invaluable.”