94 Muck Rack Testimonials

“Before Muck Rack, I was manually tracking reporters in Excel. Now, Muck Rack tells me when a journalist changes jobs and keeps an up-to-date log of all the articles they’ve written recently. It makes my job as a PR pro so much more efficient.”

“When we found Muck Rack, we were looking for a tool that allowed us to dig deeper into a reporter’s interests and coverage, and ultimately streamline the time-intensive process of building media lists. We care about lists being personal and deliberate, and an automated or basic platform just doesn’t provide the level of detail and depth we need in order to accomplish this.”

“Muck Rack is a huge time saver. Building out media reports used to take a whole day -- now it takes an hour.”

“The Muck Rack interface is very user-friendly. I love being able to go to a journalist’s profile, scroll through their recent articles and check out their Twitter feed all in one place.”

“I use Muck Rack for very targeted, personal and efficient pitching of journalists based in the US and UK.”

“Muck Rack has freed up my time, allowing me to focus on the more enjoyable parts of my job, and less on the administrative tasks.”

"Getting the full spectrum around the issues that journalists are talking about, especially the issues we care about, helps us understand when is the best time to interact with a journalist it’s so interesting to see the impact of the articles on social through Muck Rack."

“When I first started using Muck Rack, right off the bat I noticed how much better the user experience was than the platform I used previously. Before, I used Cision and had to do a lot of the work they weren’t doing for me manually. Muck Rack’s user experience is just amazing.”

“I've always been a strong champion for Muck Rack from the day that we were able to access it, and I continue to be that champion.”

“Imagine a world where Google designed their search engine specifically with PR professionals and journalists in mind, that's Muck Rack.”

“Muck Rack really allowed us the power to go in and do a lot of reporting ourselves and be able to see the value in our work.”

“With the news cycle today moving so quickly, Muck Rack helps us stay on top of those changes and up to date on all the stories happening around the world. I have Muck Rack open on my computer all the time.”

“Every day I'm working with clients and my teams here to develop solid media strategies for executing product launches, working with celebrities, creating stunts -- just about anything you can think of as it relates to earned media. I also manage a lot of our existing media relationships, and that's one of the most fun parts about my job.”

“Prior to using Muck Rack, I used a smattering of free services and tools for social listening, alerts, and finding the right media opportunities that could help us share more about our mission and educational content. None of them totally got the job done and it was a lot of extra work to manage several different platforms. The biggest value-add for wikiHow has been how much we can do with a do-it-all platform like Muck Rack. It has made a meaningful impact for us with a lot less work.”

“Muck Rack helps me hyper-target reporters/outlets to make sure we’re pitching the right people. It helps me be smarter about how we’re positioning our brand for specific opportunities.”