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"Muck Rack helps prove to media contacts that we’re doing our due diligence, that we understand their beats and what they’re covering and that we can be a good resource of information for them."
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“Before using Muck Rack, we tried all the big gorillas out there, including Cision and Vocus before it was acquired by Cision. Muck Rack may seem like the small, scrappy player in the yard, but you’ll be amazed at how effective it is.”
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“One of the things that I appreciate most about Muck Rack is how the company is constantly innovating on the platform—offering new ways to use it, new tools to try out, and industry insights to learn from. The platform itself and its constantly-evolving features have been invaluable for our communications …
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“Muck Rack is the map, compass and GPS for navigating the ever evolving media and journalist landscape. Truly without them, as a PR practitioner, I would be lost.”
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“When we first adopted Muck Rack, my team was like, ‘Oh my God, pitching is fun again.’”
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“We are a fully virtual agency with team members all over North America. With Muck Rack, we can share pitches, share lists and be really collaborative — even if we’re not sitting in an office together.”
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“Every day I'm working with clients and my teams here to develop solid media strategies for executing product launches, working with celebrities, creating stunts -- just about anything you can think of as it relates to earned media. I also manage a lot of our existing media relationships, and that's …
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"I’ve spent almost my entire career with Muck Rack, and I still rely on it daily. I can do my job better and faster with Muck Rack, and we see more results from outreach."
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"I open every single Muck Rack alert I get in my in my inbox. Every single one. There's no other service like this out there."
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“I really want to serve our clients in the absolute best way possible, so I look at Muck Rack as an investment.”
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“Muck Rack makes sure that we’re targeting writers appropriately and that our pitches are going to the right people. We can save notes about how a reporter prefers to be addressed, personal pronouns and even the way they prefer to receive pitches. It really helps us to build stronger relationships …
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“Before Muck Rack, building a couple of media lists would take a full workday. Now I can train even extremely junior people to build a giant, niche media list in just an hour or two. That’s just so valuable for our bottom line.”
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“Without Muck Rack, it would take me a lot more time to find the information I need to make very fast decisions. Muck Rack’s monitoring tool and database have been such great value-adds to us.”
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“Since choosing Muck Rack, we haven’t thought twice about it. So far, our experience has been nothing but success, with more accurate data and easier collaboration.”
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“In the past, we’ve used many different media databases, but when there was a push from employees to use Muck Rack, it became a no brainer to make the switch. Muck Rack is an all-encompassing tool that evolves as the media changes. Last year, we strayed away from legacy databases …