94 Muck Rack Testimonials

“Muck Rack is a PR lifesaver in the sense that we don’t waste time anymore.”

“The Muck Rack interface is very user-friendly. I love being able to go to a journalist’s profile, scroll through their recent articles and check out their Twitter feed all in one place.”

“When I first started using Muck Rack, right off the bat I noticed how much better the user experience was than the platform I used previously. Before, I used Cision and had to do a lot of the work they weren’t doing for me manually. Muck Rack’s user experience is just amazing.”

“I love diving into the data offered within the platform, to help inform our pitching efforts. We’re not in the business of blasting pitches, so I want to make sure we are reaching the right reporters at the right time with the right message. Our end goal is to form strong, long-term relationships with journalists, and Muck Rack helps us to do that.”

“With the news cycle today moving so quickly, Muck Rack helps us stay on top of those changes and up to date on all the stories happening around the world. I have Muck Rack open on my computer all the time.”

"qMuck Rack has been invaluable for us. I’ve been around the block -- I’ve been in the industry for a long time. I’ve used all the software platforms. I can honestly say Muck Rack is the one I cannot live without. It’s unique from the Cisions of the world that are just simply directories. In this day and age, that’s not going to fly."

“Our previous media database was very outdated and clunky — there were so many frustrations and it didn’t match the way we do PR outreach today. Muck Rack is definitely the best tool for us.”

“I think a lot of the other tools out there are still very archaic when it comes to the user experience and interface, which just slows you down. In this game, you have to be fast. After using various other tools, I found that Muck Rack speeds things up by having everything all in one easy-to-use interface.”

“When we first adopted Muck Rack, my team was like, ‘Oh my God, pitching is fun again.’”

“It keeps top of mind that other things are happening within the agency that I'm not thinking about on the daily.”

"Tools like Muck Rack are critical for us to be able to do our job [Muck Rack Alerts] tip us off very early to stories [and] allows us to have that real time opportunity to engage."

“Before we started using Muck Rack, it might have taken four or five times as long to pitch some stories. It's made my workflow so much more efficient, freeing up time to focus on strategy and creative work.”

"If pitching a reporter is the equivalent of going on a blind date, then Muck Rack is the equivalent of match.com. It gives you all of the information you need to make an informed and relevant pitch."

“Muck Rack makes sure that we’re targeting writers appropriately and that our pitches are going to the right people. We can save notes about how a reporter prefers to be addressed, personal pronouns and even the way they prefer to receive pitches. It really helps us to build stronger relationships with the media.”

“We’ve tried other legacy platforms, but we felt like the media database part of them was lacking. As more major outlets depend on freelancers, it’s critical that databases are continuously updated with those contacts. Muck Rack delivers on that.”