94 Muck Rack Testimonials

“Before Muck Rack, I was manually tracking reporters in Excel. Now, Muck Rack tells me when a journalist changes jobs and keeps an up-to-date log of all the articles they’ve written recently. It makes my job as a PR pro so much more efficient.”

“When we found Muck Rack, we were looking for a tool that allowed us to dig deeper into a reporter’s interests and coverage, and ultimately streamline the time-intensive process of building media lists. We care about lists being personal and deliberate, and an automated or basic platform just doesn’t provide the level of detail and depth we need in order to accomplish this.”

“Muck Rack is a huge time saver. Building out media reports used to take a whole day -- now it takes an hour.”

“Muck Rack helps me hyper-target reporters/outlets to make sure we’re pitching the right people. It helps me be smarter about how we’re positioning our brand for specific opportunities.”

“I think a lot of the other tools out there are still very archaic when it comes to the user experience and interface, which just slows you down. In this game, you have to be fast. After using various other tools, I found that Muck Rack speeds things up by having everything all in one easy-to-use interface.”

"Muck Rack goes above and beyond just finding reporters’ names. There are a lot of other software tools out there that can just spit out names. But Muck Rack offers so many different ways to expand our reach and expertise."

“Muck Rack is the map, compass and GPS for navigating the ever evolving media and journalist landscape. Truly without them, as a PR practitioner, I would be lost.”

“Muck Rack is essentially a one-stop shop when it comes to finding journalists. You have their contact information, their bio, recently published work—everything you need to understand how to pitch that journalist.”

“Muck Rack is the most plugged in platform out there. If you want to get journalists where they are, which let’s be honest, is Twitter, Muck Rack is absolutely the best way to do that.”

“Muck Rack really allowed us the power to go in and do a lot of reporting ourselves and be able to see the value in our work.”

“In PR, everything has to be done the right way. Muck Rack is always up-to-date and relevant.”

“Before using Muck Rack, we tried all the big gorillas out there, including Cision and Vocus before it was acquired by Cision. Muck Rack may seem like the small, scrappy player in the yard, but you’ll be amazed at how effective it is.”

“Before Muck Rack, building a couple of media lists would take a full workday. Now I can train even extremely junior people to build a giant, niche media list in just an hour or two. That’s just so valuable for our bottom line.”

“Muck Rack is super easy to use. I’ve experimented with other PR software, and Muck Rack is the most seamless one to incorporate into my day to day."

“If you like collaboration and saving time, Muck Rack will be a great asset.”