“Without Muck Rack, it would take me a lot more time to find the information I need to make very fast decisions. Muck Rack’s monitoring tool and database have been such great value-adds to us.”

"qMuck Rack has been invaluable for us. I’ve been around the block -- I’ve been in the industry for a long time. I’ve used all the software platforms. I can honestly say Muck Rack is the one I cannot live without. It’s unique from the Cisions of the world that …

“Muck Rack saves me hours of search and compilation time that it would take to manually assemble Coverage Reports, which lets me send the client insights faster, especially in a crisis communication situation where time matters. I’m able to use the time saved focusing on more strategic work.”

“Muck Rack is essentially a one-stop shop when it comes to finding journalists. You have their contact information, their bio, recently published work—everything you need to understand how to pitch that journalist.”

“Before Muck Rack, I was manually tracking reporters in Excel. Now, Muck Rack tells me when a journalist changes jobs and keeps an up-to-date log of all the articles they’ve written recently. It makes my job as a PR pro so much more efficient.”

“I think a lot of the other tools out there are still very archaic when it comes to the user experience and interface, which just slows you down. In this game, you have to be fast. After using various other tools, I found that Muck Rack speeds things up by …

"We depend on Muck Rack, especially the alerts, to make sure we’re a part of conversations with journalists."

"Muck Rack helps prove to media contacts that we’re doing our due diligence, that we understand their beats and what they’re covering and that we can be a good resource of information for them."

“Before Muck Rack, building a couple of media lists would take a full workday. Now I can train even extremely junior people to build a giant, niche media list in just an hour or two. That’s just so valuable for our bottom line.”

“I was really excited about the amount of data available. That’s often the hardest part of PR — trying to create media lists for clients that don’t get you a bunch of bounce backs. With Muck Rack, the information is up-to-date and easy to find.”

“Muck Rack is the PR equivalent of Netflix to Blockbuster. It’s time to retire your Blockbuster card for a Netflix subscription.”

“One of the things we like about Muck Rack is we can usually find the right reporters by being creative about how we search. It helps us find journalists we haven't been introduced to yet.”

“If I didn’t have access to this tool, my job would require five interns doing the work of the Muck Rack platform.”

“Muck Rack is the most plugged in platform out there. If you want to get journalists where they are, which let’s be honest, is Twitter, Muck Rack is absolutely the best way to do that.”

"If pitching a reporter is the equivalent of going on a blind date, then Muck Rack is the equivalent of match.com. It gives you all of the information you need to make an informed and relevant pitch."