“The name of the game in PR is speed, and that’s what you get with Muck Rack. You can instantly pull up a reporter and know everything he or she has written, see recent tweets, and determine whether or not your story is a fit. Everything is easier and much more streamlined.”
“We see our relationship with Muck Rack as a collaboration. The customer success team is extremely responsive, willing to help and always open to new ideas and suggestions. This is quite a different experience than other media software we’ve used in the past.”
“Before we started using Muck Rack, it might have taken four or five times as long to pitch some stories. It's made my workflow so much more efficient, freeing up time to focus on strategy and creative work.”
"I’ve spent almost my entire career with Muck Rack, and I still rely on it daily. I can do my job better and faster with Muck Rack, and we see more results from outreach."
“One of the things we like about Muck Rack is we can usually find the right reporters by being creative about how we search. It helps us find journalists we haven't been introduced to yet.”
“Muck Rack is awesome and offers incredible, efficient solutions for PR professionals. Since I work on a lot of new special projects for the ICRC, Muck Rack is sometimes the only way I can achieve coverage."
“Since choosing Muck Rack, we haven’t thought twice about it. So far, our experience has been nothing but success, with more accurate data and easier collaboration.”
“We’ve tried other legacy platforms, but we felt like the media database part of them was lacking. As more major outlets depend on freelancers, it’s critical that databases are continuously updated with those contacts. Muck Rack delivers on that.”
“Muck Rack makes sure that we’re targeting writers appropriately and that our pitches are going to the right people. We can save notes about how a reporter prefers to be addressed, personal pronouns and even the way they prefer to receive pitches. It really helps us to build stronger relationships with the media.”
“Since day one, Muck Rack’s customer success team has been incredible. They’re extremely responsive and accommodating, and it's so nice to chat in real time within the platform. There are other platforms where it’s difficult to get a hold of someone, so it’s really nice to have a point person.”
"I'm loving Muck Rack's journalist profile and portfolio design. It keeps all my editorial info in one spot."
"Muck Rack helps prove to media contacts that we’re doing our due diligence, that we understand their beats and what they’re covering and that we can be a good resource of information for them."
“I would call Muck Rack a one-stop-shop -- especially now with broadcast monitoring being added. The best thing about Muck Rack is that the team there is working with you, not for you. The team is so open to setting all customers up for success.”
“With the news cycle today moving so quickly, Muck Rack helps us stay on top of those changes and up to date on all the stories happening around the world. I have Muck Rack open on my computer all the time.”
“I was really excited about the amount of data available. That’s often the hardest part of PR — trying to create media lists for clients that don’t get you a bunch of bounce backs. With Muck Rack, the information is up-to-date and easy to find.”