237 Mailchimp Testimonials

“The option to show my ads to people who are similar to my contacts is what has made our ads so much more successful.”

"If you have invested the time and resources to have a valuable database of subscribers and clients, Mailchimp has the ideal set of tools to help make it profitable.”

“When we launched on Kickstarter in 2013, we thought our target market was young male millennials like us, our packaging should be stick packs like every other drink mix, our primary sales channel would be grocery stores, and our marketing channel would be in-store demos.”

"I can say we earned approximately $52,000 on email in 2021. We tripled our email-earned revenue and saw 25% increase in web traffic."

“It’s a fun concept that makes our everyday travelers influencers among their community as well. Everybody wants to know where they’re going, so it’s exciting for them to be able to share on social.”

“We have absolutely seen that be successful for us, resulting in people actually adding Peace of Mind to their trip.”

"Way more people clicked on the crayons, So when we do Instagram, when we write blog posts, we know that people are curious about our authenticity, and that affects everything we do.”

“We're in the business of making drinks, not necessarily building lists of customers.”

“My advice to business owners is to focus on what you do best and find others to execute the things that aren’t natural to you, It can be a friend, a family member, a local business. It’s great to realize that a business is not a one-person army — business relies on a community of trusted partners to succeed.”

“We have forty-some digital channels. But the beating heart of our digital marketing, along with our website, is email.”

“Personalizing emails not just by names, but according to their past purchasing behaviors, for example, gets you a much higher engagement rate.”

“I find it appalling that one of the most effective tools for building businesses and engaging customers is lacking so much. Email is the most widely used digital product on earth. It outperforms all other social channels in terms of actually serving customers.”

“Our product and design teams definitely take advantage of how easy it is to create and house new templates within Mailchimp. It’s made it easier to develop one-offs for more highly targeted marketing emails that go out to various segments of our lists.”

“We try not to take ourselves too seriously. Having not just a sense of humor, but a sense of warmth and intimacy, is important to us. How many emails do you get a day from big, giant companies, and it doesn’t feel like there are people attached to it?”

“The campaigns that are truly unique, stand out and are unexpected absolutely outperform—in some cases, 2-to-1—the stuff that we just normally send out. Email has been, and continues to be, our most valuable and crucial platform to communicate with our customers. This is our most loyal audience. It’s our most important marketing channel.”