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"While traditional TV ratings research will continue to be important, it must be augmented by social media intelligence."
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"We built an easy-to-understand and transparent [Planning Analytics] interface and have received very positive feedback."
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“As our shows achieve success, being able to distribute content rapidly, reliably, and with complete security becomes essential. It is a huge challenge to manage this growth cost-effectively, and we looked for a platform and business partner to ensure the best possible strategic solutions.”
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"We've taken a lot of steps towards increasing our campaign automation, which is enabling us to step outside the traditional 'email blast' box."
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“We’ve seen a huge boost in new client partnerships and revenue. Thank you, IBM Marketing Cloud!”
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“What’s great about these automated campaigns is that they are easy queries we set up and both have added donation revenue.”
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“JAB customers and our dealers already benefit from a simpler, more comprehensive website and new online services. Implementing our new web platform together with ecx.io, an IBM Company, in an agile project was an eye-opener for the team.”
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"Without a doubt, our new value-added network is making it much easier for my lean team to deliver EDI services to support a large enterprise."
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"Thanks to our IBM solutions from Solteq we’re ideally placed to shape new services to delight our customers."
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"Using dynamic product recommendations, we can highlight complementary items in our sales catalog that customers may not have discovered otherwise."
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"To compete effectively against other wholesalers, we need to offer the best customer service – and that’s exactly what WebSphere Commerce enables us to do."
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“In the past, our customers typically ordered new products over the phone, or submitted an order request using the company’s existing online shop. Staff then had to manually check stock levels and whether the customer was eligible for any discounts before responding to the enquiry. This time-consuming process sometimes resulted …
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"IBM Tealeaf CEM solutions have revolutionized the way we treat our online customers. Not only have they given us the visibility we lacked, they have also allowed us to dramatically increase customer conversion and retention."
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"By reacting fast to detect and prevent payouts to fraudsters, we can avoid costs, reduce our exposure to risk and offer competitive premiums."
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"The combination of IBM Tealeaf CEM solutions and OpinionLab solutions is great in theory and even better in practice. The ability to tie together customer feedback with actual site experiences has really taken our optimization efforts to the next level."