“The IT role has changed with the advance of digital technology. But we couldn’t keep up with the change because of the infrastructure’s old legacy system architecture.”
"Both the PureApplication System and PureData System have helped us become much more responsive to our customers."
"The Application Management Services division of IBM Global Business Services, renowned for its unmatched SAP expertise, was a logical choice for us."
"The solution helps the company use its marketing campaign funds wisely and gives it insight into what works and what doesn’t ; that way Celcom can continually improve our service its customers."
"Our customers demand security, stability and simplicity, because we're dealing with their most important assets—their people."
"IBM Sterling B2B Integrator helps us manage multi-billion dollar EDI transactions like clockwork."
"We can now work more strategically with markdowns to drive the profitability of our non-food business."
“Countrywide selected IBM Marketing Cloud to knit together the process of generating leads and customer retention via personalized emails, and distributing them to the relevant business unit.”
“Integrating our Adobe data with IBM Marketing Cloud allowed us to target those customers that had left an item in a cart and encourage them to return.”
"We want our customers who shop online to see the eShop not only as a place for purchases but also as a place for communication and collaboration. One of the ways we enhanced the customer experience was through smarter search capabilities."
"We have deployed integrated marketing solutions that help us to satisfy our clients' needs by understanding their customers."
"Eventually, we get a better understanding of the consumer, and that is where marketing comes in."
"We have gone from a seed of an idea to delivering real benefits to citizens and industry alike. I am confident that the Planning Portal will continue to lead the market in providing online planning services."
“IBM Marketing Cloud serves as an open door to solving a lot of different business use cases, whether it be providing more content via a landing page, gathering customer-provided data or sending lead alerts when someone signs up for a training.”
“With help from the IBM solution, we retain the best salespeople, and create an atmosphere where they can excel.”