"We set our sights on a solution with more in-depth reporting, clearer insights about our lead sources, and better transparency into our sales and marketing operations. HubSpot met each of those goals and had the added benefit of unifying our marketing automation and website operations onto a single platform for …
“The Ads tool in Marketing Hub adds another level of insight for us. The quality of the data is great, building reports is easy and intuitive, and I can quickly pull up and reference the reports when I’m in a meeting."
"HubSpot has seamlessly integrated with our needs and allowed us to achieve great results in a short time. Today, it represents the beating heart of the company."
“It was extremely manual, We had to piece together all the different data generated from different sources. We had no way to make sense of how people were ending up on our website.”
“HubSpot was also immediately useful for internal communication activities, as it allows us to measure staff engagement, and to carry out an extensive onboarding process, especially handy for the sales staff.”
"Thanks to Digital Dictionary, we launched the first Italian portal on hydraulics developed in inbound logic, through which we have positioned ourselves as a reference point in our sector for the topics covered."
"Cenareo's inspiration to explore a CRM option "was linked to our ambition to be a leader in Europe in 2022, we needed to have agile tools that can fit our business, We are targeting big companies. We are an enterprise solution, so it was key to be well equipped in …
“Our volume of contacts increased suddenly as soon as we landed that first client, We couldn’t handle the workload with our mishmash of one-off tools.”
“Every data point has grown dramatically since COVID-19, including contacts, new students, and tutors, and we’ve been able to do it without skipping a beat."
“No one wants to be told you have to go here to do this and then go over there to do that."
"As we grew, we realized our sales team was losing too much time generating and managing its own sales pipeline. The marketing team was created to accelerate the growth of that sales pipeline."
“Salesforce is expensive and hard to set up. We don’t have a dedicated IT person or systems admin, so we needed something that’s easy to use and manage, which is why we made the switch.”
“Salesforce is built for businesses with unlimited budgets that have dedicated teams to configure it. But at the time, we were a 25-person company and didn’t have the people to manage a tool like that. So we were paying a ton of money for a software nobody used.”
“The Salesforce instance wasn’t well organized. ScribbleLive had been buying other companies and merging Salesforce instances, which was causing issues.”
“Before HubSpot, we didn't have any lead management tools. We collected the results of our activities in Excel files without even understanding how many new leads an activity had generated. We were looking for a solution, but we imagined a simple database, possibly with integration with some email marketing systems. …
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