871 HubSpot Testimonials

"Inbound and Paid campaigns absolutely must be in harmony to maximize the value for us. HubSpot Ads makes it much easier to keep an eye on both and to correlate the results of campaigns across channels. We can make better decisions in less time."

"We realised that to be truly successful, we needed to adopt the inbound methodology and get all of our activities working together as a well-oiled machine. We decided that an all-in-one marketing automation solution was the best way forward."

"It gives us more control over the outcomes of our work. For example, we can get our clients sales-qualified leads, but if they don’t follow up in the right way, those leads won’t convert. With the growth stack, we can take control of the whole process and deliver the sales that our customers want."

"We needed to have full visibility on how a prospect was engaging with us. This included understanding when they first visited our website, all the way through to becoming a customer. We also needed to have visibility of onboarding, and then potentially help our customers to buy add-on products that provide additional value."

“Our sales process is similar to a lot of B2B enterprise sales where you are doing Account-Based Marketing to senior decision-makers, administrative staff, and people who are using the platform. But with enterprise sales to governments, there is an intangible aspect which could be legislation that may need to be passed or the government having a different agenda for that year. That’s where HubSpot really helps us track everyone we have touched, the content we have targeted them with, and the pipeline. It’s a great tool for that."

“We needed to digitize our operations, or it wouldn’t be possible to sustain growth for the business.”

"You have to pay for them separately. You have to have different logins. And then, you don't have all the information you need in one place."

"By linking our journey data to the HubSpot’s landing pages, forms and live chat tools in Marketing Hub, I could understand how some of our key prospects were engaging with Infinity’s content and campaigns before contacting us. It heavily informed a whole redesign of the homepage."

"Usability was our most important criteria. It was super important that our marketing team could leverage the CMS without needing knowledge of HTML and CSS. While we have some knowledge on web development, we wouldn't have the bandwidth to be editing code every day. We wanted a WYSIWYG website where we could drag and drop to make changes, and not have the need to go into the code itself."

"At the time, we were using a lot of disconnected tools, like Google Analytics for reporting, Moz for SEO and MailChimp for email marketing. We also couldn't track leads and prospects and had no visibility on whether or not our PPC was working."

"We engaged just after Thomas had purchased and taken the first step in using Marketing Hub. Thomas did a good job of setting up basics, and most of the initial work was to map the customer journey. Within a short time, everything tracked effectively, and the customer journey followed a logical path."

"The developers on our team are vital to our business. Without them, we don't have a product — it has to be their main focus. When we ask them to make a change to a landing page so we can run tests, it used to take them a couple of days. We might then notice that the test shows the previous version worked better and have to revert the changes. It became a massive point of friction."

"We wanted to introduce the content strategy, which was very new to us, and Renwick said that HubSpot was an excellent solution."

"We simply have more control, and we're spending less time explaining how we want something to look. With HubSpot, we can do it right away."

“We needed a single source of truth – to have all of our tools and information in one platform. And we were launching a new website at the time, so the new platform needed to integrate easily with that.”