"We wanted to decrease website drop-off rate. We needed to identify the cause, but we weren’t sure if Hotjar would give us the solution we needed."

“When you start watching Hotjar recordings you’ll think ‘surely this user will complete the action!’ But once you’ve seen 20 people make the same mistake, you know the problem is with your site, not the users.”

"We needed to know what was happening beyond Google Analytics and events in Google. We needed to understand our customers’ experience, their journey—which sections of a page they find useful, which buttons they click, and where their mouse moves. That’s why we started using Hotjar."

"When we receive a support ticket, we use Hotjar recordings to find that user's session with their consent. We then watch it, log the bug, and attach the recording to the ticket. This saves hours of work since we don’t have to recreate the problem itself."

"Hotjar helps us empathize with our users. It reminds us that there are real human beings on the other end. It also confirms that our work as a product development team has an impact, and is making our customer's lives easier."

"Despite all the tools we used to measure traffic, such as Google Analytics, we didn’t really know what our users were doing on our website or how they were using our online tool. Our goal was to start optimizing based on data, not assumptions—but we felt like we didn’t have …

"Hotjar has become an important part of our conversion optimization process, helping us understand our customer better and, ultimately, sell more. We strongly recommend it!"

"Hotjar helped us identify two major barriers to conversion. Addressing these issues allowed us to increase revenue by 60%."

"With the big enterprise clients we deal with adding new tools to the mix is our number 1 blocker. Having Hotjar doing everything it does with one script can save us up to 6 months per client with implementation, allowing us to focus on getting our job done faster."

"We love Hotjar’s Incoming Feedback because it gives us instant feedback from our clients' shoppers. It doesn’t interrupt the checkout flow, and allows us to fully understand the experience in real-time."

"We like to make people happy at reed.co.uk and Hotjar shows us how well we're doing."

"I was using Crazy Egg and Optimizely, but when I started using Hotjar as a BETA tester, I was blown away. The price point was and still is unbeatable, and it’s just straight up a better product all the way around. It was a no-brainer. I was hooked immediately."

"The biggest win came just two days after beginning to monitor recordings as we were able to identify an elusive bug that had been causing us headaches for over a month and fix it."

"We wouldn't have been able to identify the problem and fix it so quickly without Hotjar."

"It was easy to get the team to use Hotjar because of its user friendly and intuitive nature."