171 Higher Logic Testimonials

"Higher Logic has the marketing and communications tools, and implementation plan in place to make execution with your audiences an incredibly smooth process."

"Beyond the success we’ve seen for our members, we realized we could supplement costs by introducing ads directly on our community site. Our 2014 plan is for the advertising revenue to pay for the cost of the community site."

"I value Higher Logic's Users Group, HUG, which has become a robust collegial community where I can always find the help I need to keep our Connected Community site moving forward."

“Your members are getting together online. It’s up to you whether they want to do it with you, or without you. Wouldn’t you prefer they gather with you, in your space? I think every industry needs to think strategically about what they’re doing digitally, and if you weren’t already using an online community, you really have to build one now. Online communities have never been more important.”

“As a long-time client of Higher Logic, working with Strategic Services has challenged processes that have been in place for years. We have always seen value in community, and it consistently comes up as a top benefit on member surveys, but this has challenged the way we were managing the community. It’s allowed us to put a little shine on an old community.”

“The results from our birthday campaign shocked me. But it was so effective because we didn’t ask for anything we just said hello. Now, we send this email automatically through Higher Logic’s Communication tool to 500 subscribers a day, and it continues to be one of our best-performing campaigns. It’s an automated, thoughtful way to keep our brand top-of-mind for our members and encourage deeper interactions with us. We set it up and let it run on its own.”

“We are 11 months into this project and still using our COVID-19 emergency community to post resources and to field questions from local health departments. It helps us to keep an ear to the ground while allowing our members to contact each other, easily.”

“If you’re going to ask someone to do something that’s different than their current behavior, you have to provide motivation. We started with reminding people what the value of ASCP is and trying to get them engaged to get more out of their membership. We wanted to make this an automated process that took less staff time, but also didn’t suffer in terms of personalization and talking to our members in a natural way. Higher Logic’s Communications platform made it easy.”

“Marketing isn’t about making a sale, it’s about building a relationship. To do that, we needed the campaign to be value-focused, rather than sales-focused. We wanted to show the member what they’re entitled to, and how to access it. With our new, automated email campaigns, Higher Logic helps us create those relationships.”

“Pivoting from an in-person, annual conference to virtual events can seem daunting. Building out a virtual event using Higher Logic made it easier. We created virtual events that engaged members, delivered value, and drove revenue with sponsorship opportunities.”

“Our community is such a good listening tool for the association staff, helping us understand where members’ priorities are. It’s also great tool for introducing us to members who we don’t know much about. It gives our members a forum where they can be heard by the association and other members.”

“Pandemic or not, we were moving ahead with establishing a community platform. Our staff and volunteer leaders spent so much time responding to the same questions over email. Our communications were leaving people with more follow-up questions. We were only talking to, not engaging with our chapter leaders. We realized there had to be a better way. Our Higher Logic Leadership Community has truly made a tremendous difference. We are now delivering critical information and turnkey materials to business teachers 24/7 to better meet their needs.”

“The community existed as a lifeline for many of our community members during COVID-19. Everybody was home from the office, everybody was confused, and what better than to be able to say, ‘I have a home for you, and a place to ground yourself during this storm. I’ve got a bunch of other people I can introduce you to who are working through this as well. Not only will we help you survive, we’ll help you thrive.”

“When somebody calls me and says, ‘Why do I want to pay for membership?’, the first thing I mention is our member community. It’s a dedicated, professional community where you can connect with likeminded individuals, ask questions, and learn from your peers. Members find so much value in being able to talk directly with their peers.”

“A community should be a foundational starting point for every association – a central platform that’s safer and more intimate than social media, where members can communicate, and where they know the association will read and react to what’s being shared.”