"Our online community is the heart of our association, so web site improvements are a key means of enhancing our member service. TMA Resources and Higher Logic integrated seamlessly to bring our members the best solution for peer-to-peer communication—which is consistently rated our number one member benefit."
“One of my goals is to expand our audience and bring more traffic to our website, and the community is a really critical tool in helping us do that, in a way that no amount of marketing can do.”
"We’re very satisfied with our new community. It saves our staff and our members’ time. They appreciate the new functionality and are taking advantage of our services more."
"I’m very impressed with the LTC Network Digest on AANAConnect. I’m learning something new every day. And when I have questions of my own, the answers are always helpful and prompt. I once posted a question and received a response in seven minutes. You just can’t get that kind of attention anywhere else."
"Collaborate is helping us create a more diverse, inclusive and vibrant group of leaders focused on the work we do on behalf of the association management profession."
“We couldn’t be happier with the outcomes we’ve experienced as administrators and through our students’ experience. Bringing this platform to our education offerings has certainly made it easy for us to continue developing our offerings and using the technology that only enhances the learning experience.”
"The depth we’ve gained in such a short period of time is mind-blowing for us and for our board.”
"Our discussion metrics really shine. The discussion posts and replies (per day or per post) hover 5-6 times higher than industry benchmarks.”
“We found that the reason a lot of people don’t join [the association] is that they simply haven’t been invited to join. So, we decided to send out an email to that group and just say ‘You’ve been invited to join."
"It’s amazing for our members to be connecting and seeing the member benefits they may not have known about before.”
“The success with advertising has been huge for us. It frees us up to do other things.”
"Because you can do so much with Higher Logic, we’ve been using it to do things other than support ticket deflection. Our knowledge base has over 250 articles, and we’re continuously adding more. In addition to having private communities for each of our data products, we’re planning to develop a community for our technology partners. The community is also a good place to gather information on our beta products.”
“We are committed to helping our clients make meaningful connections with their audience.”
“We hear people say they are part of an association and don’t recognize the benefits. This is a great selling point for a members-only site or community, because this data helps us with the member view component. We can use this demographic data from the AMS and community to steer a member to the right place, where they find valuable, relevant conversations.”
"We’ve touched the audience when it was ‘just in time.’ And the fact that we can track over $73,000 directly to clicks in the campaign it’s fantastic."