"Companies spend a lot of money on marketing, it’s difficult to understand which dollars are working and which dollars aren’t. The Google Analytics 360 Suite allows you to actually understand which half is working."

"DCO has historically been focused on heavily conversion based campaigns, because brands usually just test different calls to actions, the US OREO Clocks campaign was a perfect example of how creative, media, data and tech scaled a highly nuanced, insights driven campaign that drove brand awareness while also beating brand …

“Campaign Manager 360 allows our creative and media teams to be more efficient because they can easily build creatives through Studio and then run media across YouTube and Display & Video 360. There is also minimal data loss because everything is integrated under one platform.”

"Google Optimize makes our lives easier. Of course we will continue to use Google products to improve our website and to know our visitors better."

"With Attribution 360, we’re finally making the connection between TV and digital. We’ve got a measurement framework for television that we never, never had before."

"Google Surveys is a perfect resource for any marketing research project, especially for ones that need to reach a narrow audience quickly."

"We were able to release our post-debate Google Surveys powered polling much faster than many traditional polling outlets, and almost certainly our research was cheaper to conduct."

"Over 75% of CLA250 customers are new to Mercedes-Benz. With Google Analytics, we understood this new buyer and their behaviors almost instantly."

"In the fast-paced world of digital analytics and sophisticated marketing programs, Google Tag Manager is a serious game-changer that provides the kind of competitive edge our clients need."

"Optimize 360 has given our team the power to implement tests across our entire site. We have reduced the amount of time it takes to launch a test from a few days to a few minutes."

"Google Data Studio marks the birth of a new era of how organizations consume, share, and use analytics data to drive insights and create even greater business value."

"We’re able to answer things in real time and it really has given us this power to make decisions in a smarter way and reduce our risk."

"Audience Center 360 helps us in our daily business to easily access and understand our data. It is also simple to make this data actionable by creating new audiences and pushing them to other products with a couple of clicks."

“Google Analytics 4’s machine learning capabilities allow us to transform our digital advertising strategy efficiently and effectively by leveraging its out–of-the-box solution.”

“Our transition to Google Analytics 4 helped us gain a deeper understanding of our users across web and app.”